George Stark, MBA

Retired Marine Officer and Marketing Technology Consultant. Founder and CEO of a MarTech firm serving the DMV (DC, MD & VA)

[George Stark, MBA @webABCs]

PHP patches 2 critical flaws that put WordPress servers at risk

Ask your host to confirm the fixed build, even if WordPress Site Health recommends your PHP version.
The post PHP patches 2 critical flaws that put WordPress servers at risk appeared 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Gemini adds a small-business hub that remembers your brand style

Marketing and finance tasks join app connections, building on June's Business Profile announcement.
The post Gemini adds a small-business hub that remembers your brand style appeare 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Your MAICON Field Guide: Everything to Know Before You Go

You’re coming to Cleveland for MAICON 2026. Excellent let’s make sure you get the most out of it. 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Why Entity-Led Digital PR Is the New Path to AI Visibility

Traditional public relations taught marketers to pitch stories and build relationships with journalists. That work still matters, but it no longer decides whether a brand shows up when a 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

5 Wayback Machine alternatives for finding and saving web pages

Where to search for a deleted page, how to preserve one that is still online, and why is off our shortlist.
The post 5 Wayback Machine alternatives for finding and saving web pages 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

From the MAICON Stage to Your Podcast Feed

The AI conversation is coming to Cleveland. And this year, you can listen to it in real time. 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Rethinking Work in the Age of AI and Agents

Paul Roetzer, Founder and CEO of SmarterX and Marketing AI Institute, will kick off MAICON 2026 with a keynote titled "The Architect, The Orchestrator and The Apprentice: Rethinking Work in the Age of A 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

3 best WordPress themes for SEO you can use for free

A shortlist for blogs and business websites, with a closer look at free layout controls, paid upgrades and the checks to make before switching.
The post 3 best WordPress themes for SEO you can 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

How to Use AI Agents to Fact-Check and Copy Edit Your Content

AI enables marketers to publish a lot of content quickly. But keeping up with fact-checking and copy editing can be a challenge. And mistakes erode credibility. 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Cloudflare puts your on autopilot

Publishers can separate AI training from search access, but the available controls differ across OpenAI, Google and Bing.
The post Cloudflare puts your on autopilot appeared first on Search Engine Watch. 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Why AI Adaptation, Not Adoption, Is the Real Work Ahead

Most marketing teams have rolled out AI tools. Far fewer have changed how they work with them in their jobs. 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Google wants travelers to book hotels without leaving Search

Hotels could keep the reservation and guest data while becoming more dependent on Google to bring customers back.
The post Google wants travelers to book hotels without leaving Search a 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Codex users question Astra’s value as paid allowances run dry

OpenAI’s published rates put standard Astra at times Sol’s token cost, while subscribers dispute how much work their plans actually buy.
The post Codex users question Astra’s value as 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Still paying the 'AI Revision Tax'? 📉 76% of marketers waste 3+ hours a week fixing AI's 'homework.' Out-thinking the competition means better governance, not just more noise. Hit me up to automate the right way! 🚀

#AI #Marketing #Success

[George Stark, MBA @webABCs]

Say goodbye to scattered tools! Klaviyo’s integrated AI agents are now talking to each other. Sync your marketing and service effortlessly with one unified profile to help our beloved partners out-perform the competition. Let’s talk growth!

#Klaviyo #AI #WebABCs

[George Stark, MBA @webABCs]

How OpenAI’s GPT-6 Astra Can Help You Build Presentations

There are many AI tools to help build presentations or slide decks. We’ve experimented with many of them and found some are pretty good, others are generic or pretty awful. 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Eight Agencies Take a New Approach to AI-Powered Marketing

The agency model is being rewritten in real time.
A growing gap is emerging between those embracing artificial intelligence and those sticking with the status quo.
The most forward-thi 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

Hey local business family! Pie’s $19.5M secret is out! 🥧 Dominate with AI Search, Growth Ads, & a 24/7 AI Front Desk. Bring more revenue to your beloved business and out-market the giants on a small budget. DM us to scale! 🚀

#LocalMarketing #AI #BusinessGrowth

[George Stark, MBA @webABCs]

Anthropic admits Claude can make copied text look original

Anthropic admits Claude can copy text without marking it as a quote. Its Fable guidance exposes an extra editing burden for anyone turning AI summaries into published work.
The post Anth 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺

[George Stark, MBA @webABCs]

From Marketing Job to Marketing Tool: Reframing AI Adoption

Marketing teams are being told to do more with AI: Draft faster. Publish more. Automate the busywork. But what if the real opportunity isn't using AI to do your job faster, but turning p 𝗩𝗶𝘀𝗶𝘁 𝘄𝗲𝗯𝗔𝗕𝗖𝘀.𝗰𝗼𝗺