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FINALLY TIP NUMBER 20
Sitemap.xml File
A sitemap is a file that lists the pages in your site to help search engines find them easily. The sitemap is generated automatically so you don’t have to manually update it.
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TIP NUMBER 19
WWW Resolve
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TIP NUMBER 18
AMP Enabled
Accelerated Mobile Pages (AMP) helps your website to load fast and efficient on mobile devices. This can improve usability and engagement.
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TIP NUMBER 17
Local Map Pack Listing
If your business is serving your local area, Google only displays the top 3 in the search engines. It’s the map listings before the organic search.
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TIP NUMBER 16
FB Pixel
This is a piece of code provided by Facebook that goes on your site so you can show ads on Facebook to users that have visited your website. It can also be used for your FB ads too.
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TIP NUMBER 14
Online Live Chat Functionality
Many people who don’t decide to call would instead use an online chat facility. Its quick and they can ask questions about your product or service.
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TIP NUMBER 13
Lead Capture Forms
Lead capture forms are fantastic to grab the users information so you can market to them later and build relations for them to turn into clients at a later date.
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TIP NUMBER 12
Noticeable Phone No.
A telephone number must be seen in a prominent place on your website. It should be visible as soon as the webpage loads and not hidden somewhere.
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TIP NUMBER 11
Secondary Call To Actions
Secondary call to action’s help you engage people who are not interested in your primary call to action.
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TIP NUMBER 10
Primary Call To Action (CTA)
You have to all your visitors what you want them to do when they reach your website. A call to action is to tell them to take a specific action on your site.
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TIP NUMBER 9
Testimonials / Reviews
Your customer reviews can help convince people that you are trustworthy and honest. Also, you will gain more referrals from past clients.
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TIP NUMBER 8
Relevant Trust Factors
Trust factors will gain trust. These can be certifications, case studies, and guarantees. Also can be organisations you are a member of.
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