Ted Matthews

@globeandmail Bestselling Author of #BrandItAintTheLogo: Brand Coach. Entrepreneur. Speaker. Mentor

[Ted Matthews @WeWantTed]

Turning Consumer Insights into an asset for your brand https://t.co/3A6vZf61oQ

[Ted Matthews @WeWantTed]

RT @TugceOe: Recommended read on branding

by @WeWantTed and @andrispone

BIG THANKS!
#brandaintthelogo http://t.co/PSbiaVdfO0

[Ted Matthews @WeWantTed]

Just read a terrific book:

WebMarketing THAT WORKS
by Adam Franklin & Toby Jenkins. Wiley.

It's how to & HOW! http://t.co/QABTEeSRRY

[JonathanKegler® @JonathanKegler]

A3: Because I said so, my way or the highway and we've always done it this way! #LeadWithGiants

[Debbie Laskey, MBA @DebbieLaskeyMBA]

Tips for Writing Effective Social Media Content. http://t.co/E4VMaQCR4y by @sprout_sarah via @SteamFeedcom #smtip

[Graham Robertson, Beloved Brands @BelovedBrands]

Tools to help you describe your brand in 7 seconds, 60 seconds and 30 minutes http://t.co/zScDXdBznf

[John Warrillow @JohnWarrillow]

You can now go to the movies on subscription...what's next in the subscription economy? http://t.co/QlC18ajeyw

[Graham Robertson, Beloved Brands @BelovedBrands]

The 10 Most Abused Words in Marketing http://t.co/A5BY2NAlC4

[Ted Matthews @WeWantTed]

Walmart's Response to the New York Times Was Brilliant http://t.co/ds4mWcvcj6

[Ted Matthews @WeWantTed]

RT @GCG_Inc:

YOU NEED THIS!
How to Get Your Employees to Go Beyond... http://t.co/zBRw6uqbSU via @Inc

[Glenwood Consulting Group Inc. @GCG_Inc]

How to Get Your Employees to Go Beyond... http://t.co/6paEnGRYFt via @Inc

[Ted Matthews @WeWantTed]

HEY!

NOBODY CARES ABOUT YOUR COMPANY VALUES!

http://t.co/qLMaUWgyg7

[Graham Robertson, Beloved Brands @BelovedBrands]

P&G has become really good at Emotional Advertising http://t.co/nqloVRLyBi

[Ted Matthews @WeWantTed]

CONSISTENCY - the no. 1 rule in #Branding.
Old friends of the Brand are the no. 1 threat,
even at #Coke What's this? http://t.co/GI3Xd1R8uo

[Ted Matthews @WeWantTed]

OK. NOW I get it…Ford is a mole placed by Americans tired of Canadian smugness- best banks, clean, friendly folks... http://t.co/P9ZyXUpC2t

[Graham Robertson, Beloved Brands @BelovedBrands]

You hire agencies to solve problems creatively. Don't solve the problems and tell them what to do.

[Ted Matthews @WeWantTed]

What? I live half the yr in Fordville, & the other half ...Arizona becomes focal point for U.S. debate on gay rights http://t.co/G0C3XF7saq

[John Warrillow @JohnWarrillow]

Thrilled to have @WeWantTed speaking on branding's role in the value of a company at the Built to Sell workshop http://t.co/7lh2YACKlA

[Ted Matthews @WeWantTed]

“Do junk food companies have the right to market to children?” or “Do children have the right to a healthy diet?” http://t.co/fbVHwu8HX4

[Ted Matthews @WeWantTed]

I love @Uber_TOR! Sign up using my promo code and get $20CAD off your first ride: http://t.co/tpcjDk6amG