Will Beech

Technology, engineering and science loving, sport playing, food munching, coffee addict Northerner. Now living in Cambridgeshire --**All views are my own**--

[Will Beech @WillBeech]

@GNRailUK Hey will S. Train got moving to the ‘next manned station’ We all just got off at New Barnett where we were told arrangements would be made. Guess what?! No one there. We’re now back on the same train. Going to potters bar. Hope there are staff there! What you reckon?

[Will Beech @WillBeech]

@GNRailUK I get it Will S. I feel for you taking the brunt. If theres any way to make it clear to your bosses that whilst you do your job (answr q’s & take customer frustratn) the wider company approach to handling issues is beyond atrocious, & bordering on negligent; let me know.

[Will Beech @WillBeech]

@GNRailUK Sorry. You’re telling me you aren’t able to guarantee you’ll pay my fare to make the journey I’ve already paid you to take? How does that work? I’m sat on a train for at least 1hour 20 mins in oakleigh.With my baby daughter (9 months). I’m struggling Why you can’t guarantee help?

[Will Beech @WillBeech]

@GNRailUK Are you going to pay for taxis? Or do we sit on the train all night?

[Will Beech @WillBeech]

@JuiceCheck44 Best free agency signing ever^2

[Will Beech @WillBeech]

@TicketmasterCS - why I have queued for 6 hours for oasis tickets only to get to the ticket screen and get the message ‘something went wrong’ after I select 2 tickets???!!!

[Will Beech @WillBeech]

@TicketmasterUK - why have I queued for 6 hours for tickets only to now be told ‘something went wrong and we couldn’t reserve your tickets’??

What am I doing wrong???

[Will Beech @WillBeech]

@LPL_Airport - HELP! my brother left his laptop in the security tray yesterday on our way to our flight. Any chance you can help us find it?

[OurSF49ers @OurSf49ers]

Former #49ers QB Alex Smith is a real one for his support of Brock Purdy 🤝

“As the unofficial President of the Game Manager’s Club, he’s not allowed in.”

[PFF @PFF]

George Kittle kept his promise and he is going back to the Super Bowl 😤

[Tim Kawakami @timkawakami]

That was a piece of history. Wild. Ridiculous.

[Will Beech @WillBeech]

@getnickwright This aged well

[Niners Nation @NinersNation]

THE ANNOUNCERS KEEP SAYING "THIS HAS BEEN FUN" IT HAS NOT BY ANY MEANS BEEN FUN

[NFL UK & Ireland @NFLUKIRE]

The @49ers are heading to the NFC Championship game!

[Niners Nation @NinersNation]

DRE GREENLAW I LOVE YOU BUT GO DOWN THANK YOU I LOVE YOU AGAIN 49ERS WIN THAT'S BALLGAME BABY NEVER IN DOUBT

[Kurt Benkert @KurtBenkert]

Systematically managed the shit out of that play

[Faithful Hodge @49erHodge]

RETWEET IF YOUR TEAM IS THE NFC #1 SEED!!! The road to the Super Bowl goes through Levi's Stadium 🏟️

[Deebo @19problemz]

Happy holidays Niners fam!

RT for a chance to win an autographed jersey from me

#ProBowlVote Deebo Samuel

[Will Beech @WillBeech]

@FPellistri07 @ManUtd @ManUtd_Es Because my wife moved from the states to the UK and is going to her first Man Utd match this season

[Billy Oppenheimer @bpoppenheimer]

In 1998, Citibank and The Travelers Insurance Company merged.

They hired legendary designer Paula Scher to create a new logo.

In their first meeting, on a napkin, Scher drew what became the iconic Citi logo.

As Scher got up to leave the room, someone from the Citi team asked,

How can it be that it’s done in a second?

“It’s done in a second and 34 years," Scher replied. “It’s done in a second [and] every experience and everything that’s in my head.”

Takeaway 1:

As Scher has become a master of her craft, she's experienced an interesting problem.

"A lot of clients like to buy process," she explains. "they think they're not getting their money's worth [if] you solve the problem too fast."

This is known as the "Labor Perception Bias."

It's an interesting phenomenon: we are generally impatient, yet, we are skeptical if, for instance, we're at a fancy restaurant and the food comes out only minutes after we ordered.

One of famous examples of the Labor Perception Bias is the parable of the engineer and the hammer:

A factory owner hired an engineer to fix a broken-down engine. The engineer inspected the engine for one minute, took out his hammer, hammered the engine once, and then started the engine with no problem.

The engineer charged the factory owner $5000. The factory owner was shocked, protested that the engineer had worked for only one minute, and asked for an itemized bill. The engineer sent the factory owner an itemized bill:

Hammering the engine: $5
Knowing where to hammer the engine: $4,995

Takeaway 2:

On my desk, there is a notecard that says, “All success is a lagging indicator.”

The line comes from one of my favorite Ryan Holiday articles. “When a day’s writing goes well,” he writes, “it’s a lagging indicator of hours and hours spent researching and thinking… Receiving a promotion is a lagging indicator of a lot of quality work. Delivering a keynote with confidence is a lagging indicator of a lot of preparation.”

Knowing where to hammer the engine is a lagging indicator of the years and years working with hammers and on engines.

And Paula Scher’s ability to create an iconic logo in a second is a lagging indicator of 34 years spent honing her craft.

- - -

“When you sit down to create something...what you create is a culmination of everything you’ve seen and done previous to that point.” — Tinker Hatfield

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