WPP

WPP is the trusted growth partner for the world’s leading brands.

[Ogilvy @Ogilvy]

The final film of our World Cup trilogy is here! ⚽ 

"No Better Feeling" wraps up the Feel It All campaign we created with Coca-Cola for the FIFA World Cup 26™.

Built around the VAR check, those agonizing few seconds that feel like hours where we hold our collective breath. Because if there's one moment that captures everything football puts us through emotionally, that’s the one.

Lending their global stardom to the moment, Peter Drury, José Mourinho and J Balvin helped bring this to life alongside real supporters from around the world — and watching all of them react the exact same way, regardless of who they are or where they're from, is exactly what we were going for.

Proud of this one. Big thank you to Coca-Cola and everyone who put in the work to get it here.

#WPPOpenX #CocaCola #FIFAWorldCup #FeelItAll

[VML @vml_global]

Playful soundscapes, OREO cows, musical heritage, and a hugely entertaining mockumentary.

Check out these bold ideas from VML: https://t.co/roDEbvH6Xy

#VML #CannesLions2026 #VMLCannes

[VML @vml_global]

From the desert to the big screen.

"The Last Coke in the Desert" is a @Tribeca X Awards Official Selection! We couldn’t be prouder of the @WPP Open X team & @CocaColaCo.

This powerful story was led by VML and supported by @Ogilvy PR and @WPPMedia.

🏜️🥤https://t.co/ttlbSpYoLB

[Ogilvy @Ogilvy]

After winning big at the Clios and The One Show, we're thrilled that Ogilvy Singapore's groundbreaking campaign "Vaseline Verified" has continued its astounding run and earned five coveted Yellow Pencils at the prestigious @DandAD Awards!

With 29 Pencils network-wide, the collective creative power of our global teams was on full display. Bravo to all our teams and our visionary client partners!

Details: https://t.co/GnIaH7jHwH

[WPP @WPP]

Ready, steady, dunk. 🍪

Welcome to The Biscuitorium at Fortnum & Mason Piccadilly, a world of biscuit adventures brought to life by @Design_Bridge

[WPP @WPP]

We’re thrilled to announce that WPP’s relationship with @Heineken is expanding.

Our teams have been entrusted as the global creative partner for some of their most iconic brands.

Read more: https://t.co/F5aEo1cyXg

[WPP @WPP]

What does an integrated partnership unlock?

Fanta’s Ibrahim Khan shares how WPP Open X connects global talent at speed, helping teams localise, launch and stay ahead across markets.

Listen to the full conversation:
https://t.co/rxII4L3lCq

[VML @vml_global]

Not every birth happens in a hospital.

We're beyond proud to have created "Born in a Ford" with @Ford, honoring the real-life stories of mothers and first responders inside ambulances. Human storytelling at its most powerful.

https://t.co/57UMdVYLSw
#BornInAFord #MothersDay

[VML @vml_global]

How does a brand celebrate 100 years? By honoring the people who made it possible.

For @CocaCola in Mexico, we turned a famous saying into an official title for the desert shopkeepers who kept the brand alive for generations.

🌵 https://t.co/pOXf30DdVi #WPPOpenX

[Ogilvy @Ogilvy]

It is an incredible honor to be named Network of the Year at The One Show 2026! 🏆

This achievement isn't just about a single night; it's about the collective ability of our teams across geographies and disciplines to create impactful work for our clients. With 18 Golds, 9 Silvers, 30 Bronze, 62 Merits, and 7 Best of Discipline honors, we are so proud of the talent and grateful for the client partnerships that make it all possible. Thank you! 

Details: https://t.co/ymNm2HiJjL

#BorderlessCreativity #OSAwards #TeamOgilvy

[WPP @WPP]

Celebrating our new Global Presidents of Client Growth ✨

Toby Jenner and Philip Heimann have taken on new roles, working together to lead WPP’s unified growth function across the company.

Read more ➡️ https://t.co/Lop1jho5cw

[Ogilvy @Ogilvy]

Sport and fandom are one of the most powerful forces shaping culture today—and one of the richest spaces for creativity. At the heart of it all: athlete creators. 

That's why Ogilvy's partnership with Article 41 changes the game. Together, we're the only global network with end-to-end capability across creator marketing, fan engagement, brand strategy, and athlete NIL at scale—helping brands move beyond the traditional sponsorship playbook to show up in culture with relevance and drive real business value.

Leading the charge, Article 41 co-founder Vickie Segar joins #TeamOgilvy as our new Global Chief Sports & Entertainment Officer. Let's go. 🙌

Details: https://t.co/8BikHUYOzV

[ManvsMachine @Man_vs_Machine]

NEW WORK — Cam The Chameleon for @OpenAI

Case Study: https://t.co/TdcFhUjpiV

[Ogilvy @Ogilvy]

Are you wearing the... Diet Coke Canny Pack™? Yeah, I am.

Chic. Flirty. And perfectly fits a Diet Coke. It’s the Canny Pack™. Brought to you by Diet Coke | The Devil Wears Prada 2. Now playing in theaters.

[WPP @WPP]

WPP appoints Peter Agnefjäll to the Board: https://t.co/ejcGJPUWeG

Formerly the CEO and President of the IKEA Group, Peter has served on a number of Boards including Ahold Delhaize, Orkla ASA Wizz Air and Deichmann SE.

[WPP @WPP]

Just before Easter, @KitKat faced unexpected news. Instead of keeping it quiet, the team flipped the script.

Led by @VML_global, with PR by @Bursonglobal, a potential crisis became a moment of earned attention.

You saw the headlines. Here’s what really happened 👇

[Ogilvy @Ogilvy]

That's all. 🥤👜✨

Diet Coke and “The Devil Wears Prada 2” just redefined the it-girl accessory with The Canny Pack. Designed by the iconic James Holt, this bespoke leather pack ensures your Diet Coke break is always chic.

Because in today's world, taking a moment for yourself is the most stylish thing you can do. See “The Devil Wears Prada 2” in theaters May 1!

Diet Coke | The Devil Wears Prada 2 campaign by @WPP Open X led by @Ogilvy supported by @VML and WPP Production, and in collaboration with Publicis.

[WPP @WPP]

📣 A new frontier for marketing intelligence.

WPP is one of the 1st to integrate Google Earth AI via @googlecloud into WPP Open, bringing planetary‑scale geospatial insight to hyper‑local, predictive marketing, in real time & with privacy at the core.

🔍 https://t.co/vkHdOdYFT9

[WPP @WPP]

As #AdobeSummit kicks off, WPP is sharing new work from our expanded partnership with @Adobe .

With WPP Production’s HEX Studio, Adobe Firefly Foundry and @nvidia OpenShell, we’re bringing agentic AI into creative workflows.

Learn more 👉 https://t.co/LNXey1JPTh

[VML @vml_global]

How do you bring @CocaCola’s iconic red into rival blue stadiums? With bold, brilliant optical illusions.

#YouMustLoveCoke is a culturally grounded campaign from #WPPOpenX that celebrates the passion and loyalty of football fans.