xibei (💙,🧡)"❤️ Memecoin"

[Eclipse @EclipseFND]

gsvm from ghibli turbo

[nate @akachacolate]

when most people in crypto refuse to read, should we really be surprised that they cannot piece together context clues?

i've met some of the brightest individuals i know in crypto, but the reading comprehension across the board is no bueno

[nate @akachacolate]

the crypto industry has a v warped understanding of marketing

i've seen lots of weird takes on this in the last year and have been trying to frame this in a way that's helpful to more people. particularly people thinking about how to scale

i find it most practical to think of marketers in terms of levels

entry level (analyst): does the table stakes/basics. writes blogs, generic logo x logo co-marketing, understands sentiment around project, high level understanding of industry trends

mid level (senior analyst/manager/lead): clear subject matter expert on at least one domain (i.e. CT guru, DeFi wizard, in the trenches with all the products, extremely creative) while also handling all the entry level responsibilities. learns quickly

CMO/head: can contextualize the marketing/business needs relative to the entire company's needs and own all the things that come with running their side of the house. the job is to make the CEO's life as easy as possible by taking the work off their plate completely. this is the job description of any "Chief ______ Officer"

what does this mean at a more granular level?

do you having hiring needs? handled. everything from writing the JD to helping construct the interview process and finalizing the contract to sign the individual. often also means being able to help source the candidates

do you need to finalize a budget? done and dusted. projects how many campaigns/events will be run in the fiscal year. figures out what to outsource versus keep in house. due diligences all the agencies and vendors

did the protocol get exploited/have a crisis situation? cleans it all up. runs comms and weathers the storm while steering the team out of the mud

in essence, this realistically means being an excellent context switcher that knows how to prioritize the many challenges that come with building a successful startup. while also possessing an extremely strong network and baseline knowledge of how the tech/industry works

------

i've found there are a few key issues that cause the divide on the quality of marketing talent:

1. crypto is full of fakers. the people truly qualified for the top level title are few and far between. most lack the knowledge and/or ability to handle everything that comes with the job

2. companies often hire business-function talent that is a level too low for the actual job description. the leaders get frustrated when they don't see results, but functionally they've set the employee up to fail due to hiring them for a job they can't handle while providing little to no mentorship

3. a lot of founders have control issues. they are not domain experts on everything but they have a really hard time giving up control of their baby. and something like marketing is particularly hard to give up because the brand is so intrinsically tied to the perception of the project. this causes a lot of tension when the executional work that goes into creating marketing output is so time-consuming and the founder tries to gatekeep the output without knowing what they really want

4. there are two products in crypto: the tech and the digital asset. unfortunately, the performance of the two do not have a direct causal relationship with each other. and while this may change as more institutions come in and the crypto industry evolves, the timeline for when the two converge is extremely unclear

------

and the combination of the above is why you get extremely surface level, unproductive takes. not enough high quality executors and strategists. just a lot of floating opinions

[Elon Musk @elonmusk]

Wisdom

[Berachain Foundation 🐻⛓ @berachain]

Users, developers, and validators can engage with the testnet through Galxe's Quest platform. The Galxe Quest platform will feature activities involving the core chain, its enshrined applications, and projects building in the ecosystem.

https://t.co/uZtGRKa6TJ

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@BTCBERC 0xCF9572Ef23A0e343b93464a875ACA54Ea095EC55

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@thegoonsclub J9yaSiYc82j6yBJSLGohazm5K5jmmRXxz6hZm6eZzwhb

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@xpet_tech xpet

[memetree.io 🐻⛓ @xpet_tech]

SocialFi 2.0: https://t.co/ZnE6KZ7VEV mainnet is live! ❤️‍🔥

Set up the extension, raise pets on 𝕏 and receive $BPET.

Download the extension: https://t.co/ZnE6KZ7VEV
Code for newcomers: xpet-early-access

Don't forget that you can share your code to receive additional $BERRY. Drop your code below 👇

#Airdrop #SocialFi #xpet

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@OOOWellet 435847642464063601

[二娃玩转区块链 @0xerwa]

【错过闪电网络大毛空投🛫，千万别再错过它】
@NostrAssets 将在近期举行一个Fair Mint活动，对于上次的1500u的空投，才过去不到一周。所以这次无论如何都得搞上。大概率吃🥩。

👇按照我这个操作步骤，亲测10分钟内搞定👇
1️⃣安装小蜜蜂钱包
小蜜蜂钱包:https://t.co/a4N01XwD3p
1.先安装插件 Add Browser Extension
2.回到主页 创建账号 Create Account
3.sign up 输入邮箱，并接收验证码。完成注册

2️⃣注册成功，充值BTC
1.点击Receive
2.点击Lightning invoice
3.Amount 输入金额（10w 代表34u）
4.Create invoice （如果网页出现502，多试几次）
5.出现收款二维码

3️⃣交易所提币
1.打开okx交易所
2.选择BTC，链上提币
3.提币网络选择：BTC-Lightning
4. 扫描收款二维码，提交
等待5分钟你的Alby钱包就充值到账了👍

#btcs #ordinals #闪电网络 #BTC #ETH

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

Hi, my name is @XYoumian, and I’m a $MEME (@Memecoin) farmer at @Memeland.

On my honor, I promise that I will do my best to do my duty to my own bag, and to farm #MEMEPOINTS at all times.

It ain’t much, but it’s honest work. 🧑‍🌾

[领哥LingGe🙏 @shangdu2005]

STG新的投票，随手打满！
https://t.co/5tE9PriUI1
@Port3Network #Port3

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@tipcoineth $tip☀️
@tipcoineth

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

Check TIP at DEXTools! Shared from https://t.co/zHIkyzdypd https://t.co/a9f9BkKDf8 来自 @tipcoineth

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@tipcoineth $tip☀️
@tipcoineth

[tipcoin @tipcoineth]

Epoch 2 wallet submission is live. Please connect within the next 48 hours to be eligible for Epoch 2 claims.

Make sure you’re connecting to the correct site. https://t.co/3w0jvM1aos is our ONLY website.

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

@feature_earning @tipcoineth $tip☀️
@tipcoineth

[xibei (💙,🧡)"❤️ Memecoin" @XYoumian]

Check TIP at DEXTools! Shared from https://t.co/zHIkyze6eL https://t.co/a9f9BkLb4G 来自 @tipcoineth

[请叫我 MaiK @maik2hello]

ZkSync便宜交互增加9个TX数，尽量分成不同的时间段去完成，对于拉长交互时间和交互数量都是个不错的选择
1.创建8—10位字符的域名（0.07刀），向任意邮箱发送信息（0.07刀）
https://t.co/4DpkqsviB0
2.银河领取NFT非常简单（0.13刀）
https://t.co/3l9uuxmkRy
3.领取NFT
https://t.co/t0fruFKmeS
4.领取NFT
https://t.co/274HVrQsHi
5.NFT
https://t.co/3qlKPE5PX3
6.NFT
https://t.co/UHThvWfUdM
7.NFT
https://t.co/aJrYBJJNx6
8.NFT
https://t.co/qC0YA6pC6l
9.NFT
https://t.co/SZQ4Okb8ZZ