A wholesale assignment dies when buyer diligence tears apart your rent numbers.
A rent estimate alone doesn't survive pushback.
Cash buyers want **gross yield**, **rent-to-value**, and local vacancy indicators before they wire money.
No comps, no deal. #RealEstate
@StackTheoryHQ Top-line rent is the number everyone quotes. It's also the least important figure on the deal. Gross yield, rent-to-value, and neighborhood demand tell you if it actually pencils.
Underwriting your first duplex comes down to two numbers most beginners skip.
**Gross yield** tells you if the rent covers carrying costs.
**Rent-to-value** tells you if the rent justifies the purchase price.
If either is weak, it doesn't pencil.
Some real estate gurus say: cash flow is just rent minus mortgage.
I say: that math only works if the unit stays filled.
Local vacancy rates and new construction inventory decide whether your projections survive month three.
Getting your first tenant placed is hard enough without guessing the asking rent.
Most new landlords throw a dart based on a Zestimate.
You need actual **rental comps**, what comparable units leased for.
That's how you set **fair market rent** with confidence.
Are you charging the right rent?
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