10 năm làm Brand Marketing FMCG cho các tập đoàn đa quốc gia dạy tôi cách xây dựng niềm tin với hàng triệu người dùng.
Nhưng thế giới đang chuyển mình.
Tôi quyết định mang tư duy Branding 10 năm đó vào thế giới của AI, Web3 và Finance:
https://t.co/TVPvMtcMwi
After a few days of live testing, we’re excited to unveil the newest game under the CoinHero umbrella:
**SCRATCH**
The mechanic is simple:
1. Pick your spice 🌶️ level -> the spicier you go, the bigger the swings.
2. Choose a card from inventory.
3. Scratch the boxes.
4. Reveal your coins from various projects in the @base ecosystem.
5. Claim directly to your wallet.
6. Match 3 and reveal a Jackpot.
SCRATCH now joins @ripsapp and PLINKS as our third coin distribution surface, and can be played as a mini app inside @farcaster_xyz & @baseapp.
All three games are built on the same CoinHero framework: a gamified coin distribution platform that helps projects turn attention into onchain transactions and get coins into wallets.
-> Games for users.
-> Distribution for coins -> human-powered projects, and AI Agents.
-> Infrastructure for builders.
For now, CoinHero is still closed and used only by our internal team to launch our games. But under the hood, it’s becoming something much bigger: a framework for building gamified coin distribution apps, which we will be opening up.
SCRATCH is live!
Let’s Rip!
Let's Plink!
and now,
Let's Scratch! 🎮🌶️
@nazimahmed , @pagameba , and the CoinHero team.
Back to building. 🛠️
It's my birthday week, so it's time for a giveaway
Let's start with some Beezie claw pull credits, hopefully to pull a grail!
✅Follow @dachshundwizard & @Beezie
✅Like & Repost
✅Tag 2 collector friends
We win together!
alright.
+ 7,235 impressions served.
+ 11 apps integrated.
+ 12 campaigns live.
publishers are already earning with just a single iframe embed.
"this is just the beginning"
as more advertisers join, your existing traffic becomes more valuable automatically.
plug once → earn continuously.
turn your traffic into $usdc.
We just burned 30,000,000,000 $RIPS, with a book value of roughly $60K.
https://t.co/Ge2iYKUcHi
That’s 30% of the total $RIPS supply permanently removed.
But why?
When we launched $RIPS, 30B tokens were held in the RIPS treasury for potential future raises, partnerships, and long-term ecosystem support for @ripsapp.
But after listening to traders and the community, we realized something important:
That much treasury supply creates uncertainty.
So we removed it.
No selling.
No dumping.
No overhang.
Straight to the burn address.
We’re here to keep building, keep improving, and keep aligning $RIPS with the people actually using and holding it.
And this is not a one time event.
As more tokens unlock through vesting, there will be more burns and more actions designed to improve the long term health of the token.
Always learning. Always improving. Always listening.
Naz, @pagameba and the @CoinHeroFun Team (makers of @ripsapp & @Plinks_App)
Airdrop #5 registration is now open.
Snapshot will be taken today at 1PM EST, officially triggering the start of Season 6. 🎉🎉
Eligible users can register directly from the Earn tab in the app.
The $RIPS Airdrop will deploy one week from tomorrow.
Happy Ripping 🚀🚀
Our partnership between @CoinHeroFun and @betrmint is officially live!
To kick things off, BETR just launched a special BETRMINT round celebrating $PLINKS, featuring boosted prize pools and $PLINKS + $BETR rewards.
The minted NFT also acts as a key that unlocks an additional perk inside @Plinks_App.
Here’s how it works:
1. Mint editions of **“Boosted Packs Are BETR”** on the Betrmint app on @farcaster_xyz & @baseapp.
2. Spin the neon flywheel for a chance at boosted $PLINKS + $BETR rewards.
3. Starting Monday, holders can jump into @Plinks_App and use the NFT to unlock a limited edition **Boosted BETR Pack** with guaranteed positive EV.
Since building in the Farcaster ecosystem, @pagameba, myself and our team have had a ton of respect for what BETR has been building. @toady_hawk, @netnose, @burrrrrberry, and the entire BETR community have created something that lifts up everyone around it.
We’re grateful to be a part of it.
Composability on @base in action:
Mint → Spin → Redeem → Play → Earn
Win-win-win.
Spin & win on BETR this weekend.
Redeem rewards on PLINKS starting Monday.
LFG 🚀🚀🚀
https://t.co/JVCEBhLqoc
Snapshot happening today for the Top 250 $RIPS holders. Check the in-app rankings to see if you made the cut.
If you’re in, your wallet will be eligible for a PLINKS airdrop after the 7-day post-TGE lockup ends, in line with @clankerworld rules.
PLINKS is not live yet.
Ignore scams. Only trust updates from @nazimahmed, @pagameba, and the official @CoinHeroFun, @ripsapp, and @Plinks_App accounts.
⚡ ⚡ ⚡ COLLAB ALERT!⚡ ⚡ ⚡
@betrmint x @CoinHeroFun (makers of @ripsapp & @Plinks_App ).
Collaboration over competition.
It’s not a slogan. It’s a mindset.
When we first launched RIPS, one of the first people to reach out was @toady_hawk with a simple question:
How can we help? That stuck with me.
Since then, both our teams have been building around a similar idea: gamified distribution. Helping projects get their tokens in front of users through fun, lightweight, engaging game experiences.
As CoinHero evolved from RIPS to Plinks and now into a broader platform for tokenized games, it became clear there was an opportunity to create value for the CoinHero community, the BETR community, and the broader @farcaster_xyz & @base ecosystems.
Each CoinHero game has its own native token and micro-economy. And with every new launch, value can extend across the wider network.
That’s why we’re excited to partner with BETR on a broader rewards-native distribution strategy across Farcaster.
What that means:
• A portion of future CoinHero game token launches will be reserved for distribution campaigns with BETR
• CoinHero games will help power new reward loops, quests, and activations across the BETR ecosystem
• Both teams will collaborate on launches, distribution, and ecosystem growth
• As a symbol of partnership, we’re also doing a $BETR x $RIPS token swap -> the onchain version of the official handshake.
• Finally to kick things off, coming soon -> A special NFT mint on BETR that unlocks a boosted positive EV pack on @Plinks_App, tied to the upcoming PLINKS TGE.
We can all win, but we can all win BETR together.
PLINKS TGE is imminent.
A quick recap on how it ties together to something bigger:
We’re building the platform behind @ripsapp -> @CoinHeroFun.
The Frontend: the Onchain Arcade.
The Backend: a Token Distribution Network.
The arcade creates attention, engagement, and a path to reach a mainstream audience through simple onchain games.
The distribution layer helps quality coins get focused attention, land in thousands of wallets, and drive real onchain activity.
Our first two games -> @ripsapp and @Plinks_App -> are already live and have generated over $2.2M USDC in pack sales and growing, with most of that value flowing back into the @base and @farcaster ecosystems -> through curated token acquisition from strong founders and builders.
We already have 3 more games in the pipeline, and each new game helps us build faster on a shared framework, which we will eventually open up to others to launch their own CoinHero games.
Each game will have its own native token launched on @clanker_world powering its own economy, while also strengthening the broader CoinHero network.
That means every game coin should do more than benefit a single app.
It should expand the ecosystem, deepen network effects, and reward the community in a way that feels additive, not dilutive.
We’re putting that into practice with the PLINKS TGE:
The top 250 RIPS holders will receive a PLINKS airdrop shortly after launch.
And we’re just getting started...
Very soon, we’ll open the web version of our games, launch a unified CoinHero leaderboard highlighting the top players across all games, and push hard to bring a mainstream audience onchain, while channeling that value back into the Farcaster and BASE ecosystems.
Let’s build with conviction.
Let’s collaborate with intention.
Let’s define what the next generation of onchain apps looks like.
Stay tuned for a partnership announcement with one of our favorite communities in the space...