Claude recently released skills.
I refined them for Google Ads, and they're free.
What's in the pack:
• negative-keywords: drafts a block list off your search terms report
• search-terms: splits demand you created from demand you only caught
• pmax-auditor: catches PMax nicking ur branded sales & taking the credit
• rsa-generator: writes search ads that don't read like a robot
• shopping-feed: rewrites product titles for clicks & stops the suspensions
• conversion-check: finds the account counting its sales 2 or 3 times over
• account-auditor: reads your whole account from 6 screenshots, ranks the leaks by £
How to use them:
• Drop the skill into Claude
• Paste a screenshot or your search terms export
• Tell it to run
• Verify the top findings live, then fix the biggest leaks first
That's it.
No complex setup.
No API keys.
No code.
Just drag, drop, ask.
These are the exact skills I run on the live ecom accounts I manage.
Comment "SKILLS"
I'll send you the full pack, free.
STOP using Claude for SEO without reading this first.
1: Don’t give Claude vague prompts.
Fix: "Analyze my site, find gaps vs competitors, and give me a plan to get more leads."
2: You don't load your full business context first.
Fix: Paste your services, locations, keywords, competitors, and ideal customers before anything else.
3: You treat Claude like a chatbot not a strategist.
Fix: Ask "What's blocking our organic growth right now?" not "Improve my SEO."
4: You skip competitor gap analysis.
Fix: "Compare my website with my top 3 competitors. Show me what they rank for that I don't."
5: You cluster keywords by volume not intent.
Fix: Group by informational, commercial, and transactional. Intent drives conversions.
6: You ignore AI search optimization.
Fix: "Why would AI recommend this business over competitors? What should I clarify or add?"
The businesses that do this setup properly are outranking competitors who have been established for years.
The ones that skip it are still getting generic advice and wondering why nothing is moving.
Most people will read this and do nothing.
The ones who set this up today will look back in 90 days and not believe what changed.
Full prompt system in the article below.
Don't bookmark it.
Give it to Claude.
Right now.
Premium SEO and content workflows can now be automated using mostly free tools. Full breakdown 👇
1) Content Planning
Step 1: Define your niche and target audience in one clear line. You’ll use this directly inside your prompt.
Step 2: Generate a plan in ChatGPT or Claude.
Prompt:
“Act as a professional SEO content strategist. Generate a 30-day content calendar for the [niche] industry, targeting [audience]. For each day include: topic title, primary keyword, search intent (informational/transactional/navigational), and estimated search volume tier (high/medium/low). Format as a table so I can paste it directly into Google Sheets.”
Step 3: Paste the output into Google Sheets and add a Status column (Draft / Published / Needs Update). This makes the whole process much easier to track.
Advanced tip: Don’t stop at a 30-day calendar. Build topic clusters. Under one pillar topic, create 8–10 related subtopics. This helps build topical authority, which improves visibility in both Google Search and AI search experiences.
2) Free Keyword Research
Step 1: Add and verify your site in Google Search Console at https://t.co/Ev4j4LSNhy.
Step 2: Go to the Performance report and open the Queries tab.
Step 3: Identify keywords with high impressions but low clicks. These are your biggest opportunities: people are seeing your pages, but not clicking.
Step 4: Paste those keywords into ChatGPT or Claude and ask why CTR might be low. Is the title weak? Is the search intent mismatched? Is the page not compelling enough?
Advanced tip: Once a month, export your Search Console data and let AI analyze trends. It can quickly show which topic clusters are growing and which ones are losing momentum.
3) Outlines, FAQs, and Headlines
Step 1: Run a separate prompt for each topic. Don’t batch everything together.
Prompt:
“Act as an SEO content editor. For the topic [Topic], generate: an SEO-optimized H1-H4 outline, 5 FAQ questions with short answers based on real search intent, and 3 catchy title options under 60 characters. Keep the structure ready to paste into a CMS.”
Step 2: Review the outline before sending it to a writer. Remove any sections that feel irrelevant or bloated.
Advanced tip: Add an “AI Overview Target” section to the outline — a 40–60 word paragraph that directly answers the core question. This is the kind of concise answer AI Overviews, ChatGPT, and similar tools are more likely to surface.
4) Research Verification
Step 1: Before publishing any fact or stat, ask the question in Perplexity.
Step 2: Open the sources it cites and verify the original report or dataset yourself. Never rely on Perplexity alone.
Step 3: Store verified facts in a separate Sources sheet so you can reuse them later.
5) Internal Linking
Step 1: Connect your site to a tool like Outranking or Link Whisper.
Step 2: These tools will map entities and topics, then suggest which pages should link to which.
Step 3: Review the suggestions manually. Not every recommendation will be relevant.
Advanced tip: Tools like Link Whisper have an annual cost (around $97/year, depending on site count), so if you’re running a smaller site, you can absolutely manage internal linking manually with a spreadsheet and a simple entity map.
6) Schema + Meta Descriptions
Step 1: Once the article is complete, copy the full blog post.
Prompt:
“Act as a technical SEO specialist. Generate valid JSON-LD FAQ schema and an SEO meta description (under 155 characters) for this blog post: [Paste blog content here]. Keep the tone matching the article and make sure the schema is Google Rich Results eligible.”
Step 2: Paste the generated schema into Google’s Rich Results Test tool to validate it and catch any errors.
Step 3: Add the meta description to your CMS.
7) Visuals
Step 1: Paste a section of your blog into Napkin AI — for example, a comparison table or process explanation.
Step 2: Generate an infographic, then add descriptive alt text. This can help you capture additional image search traffic as well.
8) Workflow Automation
Step 1: Sign up for AirOps’ free solo plan.
Step 2: Start with a simple pipeline, such as generating meta descriptions in bulk from a spreadsheet of URLs.
Step 3: Once that works, expand into more advanced workflows like keyword clustering or content gap analysis.
Step 4: Use Zapier or Make to connect the process end-to-end:
New idea → Auto content brief → Writer assignment → Auto upload
That said, I’d still keep the final publishing step manual.
The Most Advanced Layer: GEO + AI Visibility
In 2026, SEO is no longer just about ranking in Google. It’s also about whether your brand appears inside answers from ChatGPT, Perplexity, Claude, and Gemini. That’s where Generative Engine Optimization (GEO) comes in.
Step 1: Use tools like Indexly or Sight AI to track whether your brand is showing up in AI-generated answers across ChatGPT, Claude, Perplexity, and Gemini.
Step 2: As soon as a new page goes live, submit it through the IndexNow protocol so search engines are notified immediately. That helps pages get discovered and indexed faster instead of waiting for the next crawl cycle.
Step 3: Add at least one direct, quotable answer line in every article. AI models tend to favor clear, concise, citation-friendly answers.
I’m out of breath just writing this list 😅 but once you set up the system properly, the hard part is done. After that, it becomes a repeatable machine.
One important note: most of the advanced tools mentioned here like Indexly, Sight AI, or higher-tier AirOps plans do come with monthly costs (usually somewhere between $99–$299/month). Their free tiers are enough for learning and basic workflows, but not for serious scale.
So if you’re running a small site or just getting started, begin with the free stack, learn the workflow, and only move to paid tools when scaling actually makes sense.
Save this post and share it , then follow the system step by step.
I've been open-sourcing more of the internal workflows we use for SEO & GEO.
Hope these GitHub projects are useful 👇
🔍 SEO/GEO Audit
https://t.co/To2zuaQXDE
Turn any website into a complete SEO + GEO audit, covering technical issues, content gaps, trust signals, AI visibility, and off-site mentions.
🎯 Topic & Prompt Generator
https://t.co/zCRFUuu6py
Analyze a real website and generate business-specific topic clusters and high-intent prompts.
✍️ SEO/GEO Content Engine
https://t.co/H0hGqqhOlW
Generate SEO & GEO content from keywords or briefs with a complete research-to-publishing workflow.
📝 GEO Content Writer
https://t.co/FKHiPfXXOT
Turn Dageno fanout opportunities into editorial briefs, drafts, and review workflows.
📈 Organic Content Intelligence
https://t.co/orVczj7u1F
Connect GSC, GA4, crawl, intent, and AI signals to discover why organic traffic isn't converting.
🏗️ GEO Site Architecture Audit
https://t.co/YoaNZOqqBk
Audit your site structure and identify missing AI-answerable pages and internal linking opportunities.
📊 Brand AI Performance Check
https://t.co/YSWWgDtm3j
Generate client-ready AI visibility reports using Dageno API or your own data.
⚡ n8n Nodes for Dageno
https://t.co/1wf1BEm6oS
Bring Dageno into your n8n workflows for GEO analysis, keywords, topics, prompts, and citations.
📖 Dageno MCP Growth Playbook
https://t.co/lbvY3xuRuG
Practical guides for building SEO/GEO workflows with the Dageno API & MCP.
🆕 Internal Linking Audit
https://t.co/s6Egv1FdAr
Audit a brand website's internal links, verify destination URLs, distinguish navigation/footer links from contextual links, and generate an actionable internal linking plan.
More open-source tools are coming soon. Feedback and PRs are always welcome!
10 Tools for Effective SEO Keyword Research (Free & Paid)
If you want people to find your website on Google, you need to know exactly what words they are typing into the search bar.
This is called keyword research, and using the right tools makes it a whole lot easier.
Today, we are looking at ten great options that can help you find the best keywords, whether you have a budget or want to start for free.
For free options, Google Keyword Planner and Google Trends are amazing places to start because the data comes straight from Google itself.
AnswerThePublic is another fantastic free tool that shows you the exact questions people are asking online.
If you want a quick and easy browser extension, Keywords Everywhere and Ubersuggest offer free versions that give you helpful keyword ideas while you browse.
If you are ready to invest some money into your website growth, paid tools offer much deeper insights. Semrush and Ahrefs are the top choices for professionals because they show you exactly what keywords your competitors are using to beat you.
Moz Pro and KWFinder are also excellent paid options that are very user-friendly and help you find keywords that are easy to rank for.
Finally, SpyFu is a brilliant paid tool specifically designed to help you see your competitors' secret keyword strategies.
Which of these tools have you tried before, or which one are you excited to test out first?
If you have any questions about how to start your keyword research, drop them below and let's chat about it!
If you want people to find your website on Google, you need to know exactly what words they are typing into the search bar.
This is called keyword research, and using the right tools makes it a whole lot easier.
Today, we are looking at ten great options that can help you find the best keywords, whether you have a budget or want to start for free.
For free options, Google Keyword Planner and Google Trends are amazing places to start because the data comes straight from Google itself.
AnswerThePublic is another fantastic free tool that shows you the exact questions people are asking online.
If you want a quick and easy browser extension, Keywords Everywhere and Ubersuggest offer free versions that give you helpful keyword ideas while you browse.
If you are ready to invest some money into your website growth, paid tools offer much deeper insights.
Semrush and Ahrefs are the top choices for professionals because they show you exactly what keywords your competitors are using to beat you.
Moz Pro and KWFinder are also excellent paid options that are very user-friendly and help you find keywords that are easy to rank for.
Finally, SpyFu is a brilliant paid tool specifically designed to help you see your competitors' secret keyword strategies.
Which of these tools have you tried before, or which one are you excited to test out first?
If you have any questions about how to start your keyword research, drop them below and let's chat about it!
Marketing Skills for Claude Code v1.2.0 is here.
4 new skills:
→ /ai-seo — get your content cited by AI search engines (Google AI Overviews, ChatGPT, Perplexity, Claude)
→ /churn-prevention — cancel flows, save offers, dunning sequences, health scoring
→ /ad-creative — bulk ad creative generation across Google, Meta, LinkedIn, and X
→ /cold-email — cold outreach sequences that actually get replies
51 CLI tools for direct API access to your entire marketing stack. Ahrefs, Semrush, Stripe, GA4, Mailchimp, PostHog, Meta Ads, Google Ads, and 43 more. Every CLI has --dry-run built in.
29 skills. 51 CLI tools. 31 integration guides. All free and open source.
npx skills add coreyhaines31/marketingskills
除了这 10 个 SEO 工具,还有推荐吗?
1. Google Search Console
2. Google Keyword Planner
3. Google Trends
4. Google Analytics
5. Ahrefs
6. SEMrush
7. Surfer SEO
8. MozBar
9. Screaming Frog
10. SEO Wins Database