Jack Henderson does this engagement farming because behind the scenes his business model is finished with labor’s tax changes.
He charges young people he targets with instagram ads $50,000 to buy investment properties around Newcastle and I believe Brisbane too
He then gets semi fake valuations from favourable valuers to prove the properties have gone up in value ) month later so they pull out equity and he charges them another 50k to buy their second IP
The numbers no longer stack up for his clients without negative gearing and in a falling market.
He also uses the funds from his clients to service his 40 million in property investment debt which is heavily negatively geared and has massive land taxes each year.
His business model is collapsing and he will fight tooth and nail to do anything to get labor tax changes reversed
The part of eCommerce nobody talks about: tax.
Everyone loves posting revenue screenshots.
Nobody posts the A$24,368 tax bill sitting behind it.
When your business starts scaling, you realise the money coming in isn’t actually your money.
GST.
Company tax.
PAYG.
Accountants.
One minute you feel rich, next minute the ATO reminds you otherwise.
A boring part of business, but one of the most important.