Gattsu

big fan of SEO & good coffee | creating some vibes in the web3 space
༺𓆩༒︎𓆪༻

[Gattsu @0xgattsu]

@kill_polina Great art! Bringing back the feelings from these black days in Odesa.
I remember walking in Gorky Park in the evening. There was a total darkness ... And then a small train for kids appeared, playing the music, having all these bright red & blue colors ... Like a horror movie🫢

[kill polina 🩶 @kill_polina]

i’ve made dis art called Observation Point, winter 2023, escaping the war but suddenly landed in Odesa for half a year

this one is about the suffocating wait before the inevitable

winter blackouts in Odesa was like cities under constant shelling, people living in total darkness at ~6°C, no electricity for days.

waiting just for one hour of light.
homes collapsing into chaos, routines breaking, no normal life.

this state became an allegory for the entire country at war

it only gets more relevant with time 🤓

[Gattsu @0xgattsu]

@kill_polina Idk why, Munch reminds me of Van Gogh ...
perhaps because of their powerful emotional response.
both mainly create the art by their own vision, not the canvas itself.

with the Munch's Scream, you may actually see how the surrounding distorts, echoing the terror ... 😖

[Charles Floate 📈 @Charles_SEO]

Almost all of the white hat SEO advice you hear on this platform just boils down to "JUST WRITE GOOD CONTENT" 🙄

Surprisingly, the exact SAME talking point Google has been trying to ship for many years now.....

BUT, what really IS "GOOD CONTENT"??? Because it's NOT what the white hats OR big G are claiming!!

GOOD CONTENT IS:
- Content built around the consensus of what is ALREADY ranking, but doing it better/more efficiently/to a higher degree of REAL expertise and insight.
- Content built around the entities, topics and sub-topics the highest visibility competitor pages collectively cover, not whatever you personally felt like writing about.
- Content that is optimized for AI Overviews, AI search and ALL the SERP features it SHOULD be getting pulled into... Structured to be extracted, with clear answers, clean chunks, proper headings.
- Supporting content engineered to earn links naturally.
- And Google watches what users do after they land on it... Optimize for dwell, scroll and task completion.

If your content is evergreen, then you only need to update it annually, if its fresh then it needs its required refresh cycles.

In SEO, good content isn't a writing standard, it's an ENGINEERING standard.

It's reverse-engineered from the SERP, built for both human engagement and machine extraction, backed by the authority to compete, and maintained over time.

Google says "write good content" because it keeps you focused on the one variable they're happy for you to obsess over, while ignoring the links, authority, technical and user signals that actually move rankings...

Then the influencers repeat it because it sounds virtuous, feeds into the glorification of their supreme algorithmic overlord, and ya know, it's safe to say at conferences.

[Charles Floate 📈 @Charles_SEO]

THE BEST TOOLS IN SEO - JUNE 2026 🧰

- Ahrefs (💰)
- SEMRush (💰)
- Keyword Insights (💰)
- Google Search Console/Analytics (🆓)
- Screaming Frog (💰/🆓)
- Link Research Tools (💰)
- Ahrefs Free Suite (🆓)
- Answer Socrates (🆓)
- SEOTesting (💰)
- Google Trends (🆓)
- Profound (💰) or Amplitude or PromptWatch
- PageSpeed Insights (🆓)
- Local Falcon (💰) or BrightSpark

Best SEO Chrome Extensions:
- Detailed SEO
- Keywords Everywhere
- VidIQ
- SEO Search Simulator
- Glimpse
- Ahrefs Bar or MozBar
- Wappalyzer

[Charles Floate 📈 @Charles_SEO]

BEST SEO YOUTUBE CHANNELS, JUNE 2026 📺

- Edward Sturm
- Nathan Gotch
- Ahrefs
- Sterling Sky Inc (Joy Hawkins)
- Matt Diggity
- Ryan Stewart
- Marie Haynes
- James Dooley
- Vasco's SEO Tips
- Jacky Chou
- Craig Campbell SEO
- SEO Jesus (Stuart Vickers)
- Chris Palmer SEO
- iPullRank (Conference Talks)
- Romain Pirotte & Leo the SEO (French)
- VidIQ (YouTube SEO)
- My Amazon Guy (Amazon SEO)

I'm sure I've missed some, but these are currently active and that I actually watch! And if you have recommendations for specific people in your language then reply with them 👇

[Charles Floate 📈 @Charles_SEO]

BEST PARASITE SEO SITES, JUNE 2026 👾

- Reddit
- TrustPilot
- YouTube
- Facebook
- Press Releases (PRWeb, Yahoo Finance, Access etc)
- Medium
- GitHub (docs/repos)
- Notion (select use cases)
- Substack
- Quora (very niche-dependent)
- VocalMedia
- Yelp
- Google Sites + AWS Sites
- PDF Sites

Works for traditional SEO, AI SEO, ORM and a lot more!!! 🙌

[Google Search Central @googlesearchc]

Today we released the June 2026 spam update. We'll update our ranking release history page when the rollout is complete: https://t.co/xotJvYQLAL

[Gattsu @0xgattsu]

@PartyIconsOGX @PartyPablo_OGX @knoxOGX @fibiOGX @ElyzeOgx scammers

[Google Analytics @googleanalytics]

AI search is exploding, creating a massive blind spot for website traffic. While clicks are shifting, visibility shouldn't ✖️

GA is introducing automated AI Assistant traffic measurement. Track & trend human traffic from top chatbots directly in reports → https://t.co/9bwQ0yBLsY

[Marie Haynes @Marie_Haynes]

Fable 5 is smart. It helped me solve a frustrating schema issue I couldn't fix with the help of the other LLMs.

But...this is going to sound crazy...I still prefer Antigravity.

I gave both Fable and Antigravity a long prompt for something I am building to help with my post-update analysis.

Fable built a solution with ideas I hadn't even thought of. It was incredibly complicated. I was amazed. But also, it wasn't what I was trying to build and it confused me.

Antigravity worked much faster than Fable. In a few minutes we were already working on real data from GSC. It understood what I was asking and the first iteration worked well. It wasn't quite right though, so we brainstormed on improvements.

I asked Antigravity to summarize what we did and gave that to Fable. It was condescending and snide and told me the flaws in the plan (most of which I was aware of and working on.)

So I asked Fable for insight on how we'd fix those.

I gave that output to Antigravity and it was super appreciative and praised Fable for its great ideas.

Today I will keep building this with Antigravity and then I'll give the output to Fable to ask it to help us improve even more.

A few reasons I'm sticking with Antigravity:

-I never run out of quota (I'm on the Ultra plan with G and Max with Claude)

-Fable is great but in 2 weeks you will need to pay for using it and it will be very expensive

-Antigravity is fun to work with and feels like a fun coworker rather than a machine

-I've been able to use Antigravity to build things I truly find helpful in my day to day work

-I think things we build in Antigravity will eventually be able to be used easily across all of Google's ecosystem - like in Gemini's sidebar, etc.

-The Antigravity browser is so incredibly helpful. Yes I know you can use Claude in a Chrome extension. But the AG one just does most things better for me.

-Google will keep improving. Eventually all the models will be super good at whatever we throw at them.

I honestly think that those who build Antigravity skills now will have superpowers as building with AI becomes mainstream. But then again, building with Claude is amazing too.

What a time to be alive.

[Marie Haynes @Marie_Haynes]

Google added a bunch of info to their guide on hiring an SEO and even made a whole new page with warnings to be careful about using a third party tool.

https://t.co/sbDoZNvyvO

https://t.co/IgrYQA0JSn

Very, very interesting.

[Gattsu @0xgattsu]

@Charles_SEO Gongrats! 🥳

[Marie Haynes @Marie_Haynes]

Big news! Google is going to start showing us GSC info on how our site is performing in AI Overviews and AI Mode.🦾

It's only rolling out to a subset of sites for now. On a quick check, I don't see it on any sites yet.

https://t.co/fR8kxnKeLF

[Gattsu @0xgattsu]

Expert Shares Google's Secret SEO Ranking Formula - Kyle Roof https://t.co/n9WAAa3LZR via @YouTube

[Gattsu @0xgattsu]

@wtf4uk ура, с днём рождения 🥳

[Charles Floate 📈 @Charles_SEO]

Welcome to Day #11 of the Core Update 🚨

So far, we have seen:
- The initial surge of listicle / parasite domains from the spam update falling back off again
- Subdomain / canonical abuse getting more prevalent than ever, especially in international SERPs
- The biggest winner so far? YouTube...
- Reddit saw some initial declines, and is now GOING TO THE MOON, from our tracking this is because it hadn't rolled out as strongly internationally as it did in US/UK/CA but has now gone fully global 🌏
- Thin, low quality pages (and by extension, techniques like pSEO) are still being targeted
- There seems to be large overlaps between these last two updates (and the testing we saw in the weeks leading up to it) and the August 2025 Spam Update
- HubSpot, that got hit hard by Aug 2025 and several previous updates, has continued losing positions and traffic

With all that being said, this update is still likely largely, or at least trying to, feed the ingestion of the AIOs; This is mostly through information gain scoring, aka, how much the content matches consensus vs. how much it's contributing new information against existing ranked sources.

It's also getting increasing difficult to isolate variables with such a messy algo anyway...

AI Overviews are increasing, again, and Google recently released research on "TurboQuant", a new compression framework that gives near instant retrieval for models while using significantly less processing resources - If they haven't already rolled out that tech for AIOs, they will do, which substantially lowers the cost to deliver and brings us one step closer to a default Google AI search experience.

[Gattsu @0xgattsu]

@TempoAgentz My EVM Wallet: 0x65d385c1f92e8f9091dc4a2e0db26f4f6b395b86

[Gattsu @0xgattsu]

@unicodef1wn @River4fun you're welcome, broski! :)

[Gattsu @0xgattsu]

@TabiVibe lmao