I'm learning to approach static ad design beyond aesthetics.
Understanding consumer psychology, studying successful ad creatives, identifying pain points and communicating offers effectively.
Because there's more to ad design than making things look good.
Good Morning Xers.
1 tip for every static ad designer:
People don't buy because your design looks beautiful lol.
They buy because they see value in what's being offered.
Your job isn't just to make the product look attractive.
Make the offer worth paying attention to.
Design with intention!
A good static ad isn't just about beautiful typography, colour combinations or impressive layouts.
It's about getting someone to stop scrolling, understand an offer, see its value and take action.
Design is visual comm. Ad design takes it a step further.
That's the difference.
I've been a Graphic and Motion Designer, and I'm now diving deeper into Static Ad Design.
Still doing what I love, just exploring another side of the creative industry and learning how to make designs that don't just look good but actually sell.
Let's go! π
#1creativevictor
βAI canβt make a good landing pageβ is cope.
These 75 rules build PERFECT + high converting landing pages.
(and I'm giving the entire skill file away for free)
For a bit of context:
Most AI landing pages you see are recognizably sh*tty within an instant:
β’ White text sitting on a light background
β’ Pages that overflow the second they load on a phone
β’ CTA buttons that all point somewhere different
β’ Copy the AI "improved" but now performs worse
The slop comes from 2 things you hand the AI:
A) zero references
B) a one-line prompt
So it guesses your palette, your spacing and your buttons.
That said...
We just made our internal landing page skill PUBLIC.
Here's everything we put inside this one:
1. The 15-page reference library every build gets held to, so the AI stops inventing its own look
2. An inputs checklist (palette, CTA, VSL, proof assets, publish route) it needs before it starts
3. Our 21-step build order, from copy inventory to a verified public publish
4. Exact-copy rules, so every approved line ships 1:1 with nothing "improved"
5. Hard specs down to the pixel: 48px/32px headlines, 16px body text on desktop and mobile, 24px card padding, 600px-minimum CTA buttons
6. 8 pass/fail quality gates + 13 known failure modes with the fix for each
Want it?
β’ Comment "DESIGN"
β’ Follow me so I can DM you
And I'll send it straight over.