Yesterday in Bangalore, while riding my scooty, I saw a Zomato delivery guy speeding on the footpath—risking his life just to meet a deadline. A few seconds later, a Zepto rider zoomed past, driving rashly, all for a 10-minute delivery.
I couldn’t stop thinking: what are we really doing here?
All for what—food in 10 minutes?
I’ve had food delivered in 10 minutes and ended up eating it 30 mins later anyway.
But for that, someone is risking their life and endangering others on the road.
In developed countries, there’s a focus on safe, predictable delivery—not absurdly fast, life-threatening timelines. No one’s racing against death to drop off a burger.
But in Indian metros like Bangalore, this new “10-min delivery” marketing war is causing chaos.
Some reports suggest:
India sees over 2 lakh road deaths per year
Delivery workers face extreme pressure, zero benefits, and no insurance clarity
These riders often earn only ₹10–₹30 per delivery
Is this how we value lives?
It’s time to ask:
At what cost are we getting 10-min convenience?
This isn’t “tech-enabled speed.”
This is exploitation-enabled danger.
Tagging concerned authorities:
@BlrCityPolice@Jointcptraffic@DgpKarnataka@NHAI_Official@PiyushGoyal
And the companies pushing these targets:
@ZeptoNow@zomato@Swiggy@SwiggyCares@letsblinkit
Please introspect.
Let safety win over speed.
#10MinDelivery #BangaloreTraffic #GigWorkerSafety #ResponsibleDelivery #zepto