MarTech360

Redefining Marketing Technology through News, Views and Interviews.

[MarTech360 @360MarTech]

𝐖𝐡𝐲 𝟔𝟎% 𝐨𝐟 𝐌𝐚𝐫𝐭𝐞𝐜𝐡 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭𝐬 𝐅𝐚𝐢𝐥 (𝐀𝐧𝐝 𝐇𝐨𝐰 𝐭𝐨 𝐀𝐯𝐨𝐢𝐝 𝐈𝐭)

Read Complete Article: https://t.co/HipXxMwg7d

#B2Btech #customerexperience #marketingautomation #marketingtechnology #Martechadoption #martechintegration #MartechInvestments

[MarTech360 @360MarTech]

MarTech360 Weekly Roundup: Location-Based Advertising, Smarter Customer Data and AI Creative Tools

Read More: https://t.co/2AzWI8iaW8

#CustomerData #MintSquare @wearesinch @adstradata @asapp @dentsu_global #Martech360 #News #marketingperformance #competitiveadvantage

[MarTech360 @360MarTech]

Multimodal AI in Marketing: How It Will Transform Creative Production in 2026

Read Complete Article: https://t.co/Q6uRwa8VDK

#multimodalAIinmarketing #creativeproduction #omnichannelcampaigns #localizecontent #Martech360 #personalizedcontent #socialmediavisual

[MarTech360 @360MarTech]

#OmnicomMediaAustralia has appointed Tom Kirkham as Chief Solutions Officer.

Read More: https://t.co/ocmkCrTCvA

#OmnicomMedia #MediaStrategy #AdTech #MarketingLeadership #MarTech360

[MarTech360 @360MarTech]

#StagwellMedia has promoted Anna Manfredi to Business Director, Client Experience and Leadership.

Read More: https://t.co/NUjySfr04Z

#StagwellMedia #ClientExperience #MediaIndustry #MarketingLeadership #MarTech360

[MarTech360 @360MarTech]

Prachi Narayan has joined @wppmedia as Head of Partnerships at Media Futures Group.

Read More: https://t.co/3PNXjFbN2G

#WPPMedia #MediaFuturesGroup #MediaStrategy #Advertising #MarTech360

[MarTech360 @360MarTech]

#StagwellMedia has promoted Lesley Duncan to Managing Partner.

Read More: https://t.co/mWD5PoVD9O

#StagwellMedia #MediaIndustry #Advertising #MarketingLeadership #MarTech360

[MarTech360 @360MarTech]

@Arrowfly_LLC has named Corey Tarne as Sales Director.

Read More: https://t.co/0oZUq3AcVy

#Arrowfly #SalesLeadership #B2BSales #Marketing #MarTech360

[MarTech360 @360MarTech]

@localitynews has appointed Saul Stetson as Senior Vice President and Head of Product.

Read More: https://t.co/VPzTaovHgR

#Locality #AdTech #ConnectedTV #ProductLeadership #MarTech360

[MarTech360 @360MarTech]

#Superside has promoted Cassandra Gill to Vice President of Marketing.

Read More: https://t.co/HYbiVkSUNx

#Superside #MarketingLeadership #CreativeServices #MarTech #MarketingStrategy

[MarTech360 @360MarTech]

MarTech360 Interview with #AnnaMiller, Head of Ad Measurement, @Roku

Read More: https://t.co/sFWHx6wS11

#MarTech360 #AnnaMiller #Roku #HeadofAdMeasurement #ConnectedTV #Roku #PublicisMedia #socialenvironment #streamingplatforms #socialfeeds

[MarTech360 @360MarTech]

#Alliant Launches PurchaseCore, Expanding Predictive Consumer Purchase Intelligence

Read More: https://t.co/J8KCJs40S5

#Alliant #StackandPlatform #Martech360 #News #PeopleBasedMarketing #PurchaseCore #consumerpackagedgoods #consumerdatasolution

[MarTech360 @360MarTech]

@InformaTTGT to Integrate its Proprietary ‘Buyer Intelligence’ with @Demandbase to Help Joint Customers Transform ABM Strategy

Read More: https://t.co/AoaGWYDQvx

#InformaTechTarget #Demandbase #News #Martech360 #BuyerIntelligence #AIGTMPlatform #GTMplatform #B2Bmarketing

[MarTech360 @360MarTech]

@sequel_io Appoints #JessSchanzer as Director of Product Marketing

Read More: https://t.co/j0e8ZZ2R7W

#Sequelio #Martech360 #News #customerexperience #B2Bmarketers #webinarplanning #ProductMarketing

[MarTech360 @360MarTech]

@OpenAI Appoints #IgnacioGuillen as a Partner Director

Read More: https://t.co/AdcGoQdtUQ

#OpenAI #AIexperiments #customerexperiences #AmazonWebServices #cloudtechnology #PartnerDirector #Martech360 #News

[MarTech360 @360MarTech]

@OpenText Appoints #KevinBeddingfield as a Client Director

Read More: https://t.co/Pri2yoi7wc

#OpenText #Martech360 #News #enterprisetechnology #managementsoftware #ClearCadence #professionalexperience #ClientDirector

[MarTech360 @360MarTech]

@caci_ltd Appoints #LaurenSmithers as Head of Brand Marketing

Read More: https://t.co/0AT4A1bhg3

#CACILtd #News #Martech360 #communicating #financialservices #digitaltransformation #customerinsight #marketingactivities #customerinsight

[MarTech360 @360MarTech]

Generative Creative Suites vs. Specialist AI Tools: Which Is Better for Marketing Teams in 2026?

Read Complete Article: https://t.co/vquT0dFRv3

#generativecreativesuites #AItools #Martech360 #martechstack #betterROI #creativecontrol #producedistinctive

[MarTech360 @360MarTech]

The Martech Playbook for Scaling Multimodal Creative Testing with AI

Read Complete Article: https://t.co/L1e5SVDB7p

#AIcreativetesting #Martech360 #predictiveanalytics #dynamicoptimization #MultimodalCreativeTesting #MultiArmedBandit #dynamiccreativeoptimization

[MarTech360 @360MarTech]

@salesforce has named Jonathan M. K. as Senior Director, Product Marketing.

Read More: https://t.co/ScuPqn0WBf

#Salesforce #ProductMarketing #MarTech #EnterpriseTechnology #MarketingLeadership

[MarTech360 @360MarTech]

@Digitas has named Kelly Roberts as Senior Vice President, Group Account Director.

Read More: https://t.co/Ig8JAjaLqc

#Digitas #Advertising #MarketingLeadership #MarTech #DigitalMarketing