MarTech Series

MarTech Series covers the Marketing Technology (#MarTech) industry through editorial insights, trends & benchmarks.

[MarTech Series @MarTechSeries]

A generic offer with no connection to a guest’s actual behavior still feels generic, no matter how sophisticated the targeting behind it. And guests are already telling us they want something more meaningful. https://t.co/zzXgBWVxSk #MarTech #MarketingTechnology

[MarTech Series @MarTechSeries]

With AI programming, advertising fraud has reached new levels of complexity, and fraudsters can now launch large-scale attacks with ease. Campaigns are being flooded with redundant traffic that provides no value and instead just drains resources. https://t.co/oLu3HaJhDo #MarTech

[MarTech Series @MarTechSeries]

Learning Copilot Governance sets rules for that influence. It defines which data the copilot can use and where human review belongs. https://t.co/oOrqFxX5AE #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

The organizations that go beyond just the gut check and determine the answers for those five questions will turn AI from a productivity shortcut into a valuable technology that they can stand behind with conviction. https://t.co/nYDvFWXeW2 #MarTech #MarketingTechnology

[MarTech Series @MarTechSeries]

ai& Launches ai& video, Extending Inference to Video: From Text and Photos to Custom Models Built on Enterprise Content https://t.co/cDveew4eQp #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Nexxen and Brainlabs Leverage Smart TV Home Screen Advertising to Expand Audience Reach https://t.co/otybZ60ozB #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

AI visibility tool with an MCP server and autonomous content agents: Limelit gives AI agents 211 tools to automate GEO workflows, free to start https://t.co/WN4iX5nFUp #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation

[MarTech Series @MarTechSeries]

Aurora Mobile’s EngageLab Brings AI Beyond the Send Button with Agent Email, Letting AI Agents Receive and Answer Customer Replies at Scale https://t.co/EXYOPXz1aE #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

GeeLark Expands Cloud Phone Workflows with API, CLI, and MCP Support https://t.co/YlKpBnooa6 #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Best AI Tools for Visual Content Creation (2026): CapCut Named a Top Choice for Creating Engaging Images and Videos by Consumer365 https://t.co/bewKlonS4t #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Golden State Warriors Name RingCentral Official Agentic AI Powered Voice Platform for Fan Engagement https://t.co/FsEpMQI6wT #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Madhive Selects AdImpact to Bring Competitive Spend Data To Local Media https://t.co/1u5K328rqM #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Peec AI Launches Peec Agent and Expands Actions So Marketing Teams Can Act on What AI Search Says About Their Brand https://t.co/6pddkj9oPd #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

8×8 Accelerates Product Innovation with Appointment of Boris Grinshpun as Global Vice President, Product Management https://t.co/3KY7FzNA7W #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Impartner Named a Leader in G2’s Enterprise PRM Grid, Ranked No. 1 in Mid-Market Through-Channel Marketing https://t.co/mVbPiihGFl #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Disco Launches Pre-Purchase, Bringing Advertiser-Funded Cash Back to Shopify Checkout https://t.co/V7v9mjkyRE #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Introducing AgentSpot: From Chatbots to Multiplayer AI https://t.co/5OMiqWapge #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

ModelOp Takes Control of Enterprise AI Agent Sprawl with Expanded Microsoft and Amazon Integrations https://t.co/UJvgRDAZuT #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Templafy Launches Templafy Team, Enabling Professionals to Build and Share Their Own Document Agents https://t.co/uvL1YSghuI #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

[MarTech Series @MarTechSeries]

Qlik Brings Governed Business Context and Analytics Workflows to Claude https://t.co/63lEGLkTTL #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation