BC

Information should be free #nofilter

[BC @3decks]

Hearing @insightech_com talk about challenging the status quo & spending more time on actionable insights @MeasureCampSyd

[BC @3decks]

Future or death of attribution debate here @MeasureCampSyd

[BC @3decks]

Hearing @wearetribalism talk about data the security poverty line @MeasureCampSyd

[BC @3decks]

This gets a run too

[Carlos Accioly 🚢 @caccioly]

Your team develops features as quickly as possible.

But many fail A/B testing. So you ship fewer features than you'd like.

The book “Trustworthy Online Controlled Experiments”, by @ronnyk and others, shows a solution.

[BC @3decks]

Testing: Because science…. with Sarah Cook @MeasureCampSyd @meliorum

[BC @3decks]

Reminds me of the https://t.co/oMovpmiuif power calculator https://t.co/sOpddKq3bS

[BC @3decks]

This classic quote/book gets a run

[Josh Tarasoff @joshtarasoff]

"The most probable hypothesis is usually the one with the least evidence against it, not the one with the most evidence for it." --The Psychology of Intelligence Analysis by Richards Heuer

[BC @3decks]

Briefing broadcasters and rights holders for more meaningful impacts (I want the Jokers serving action (takes forever) not Kyrgios (super fast)

[BC @3decks]

Hearing Jellyfish @datarunsdeep talk about measuring sports sponsorships at @MeasureCampSyd

[BC @3decks]

Identifying impact, training datasets and ML

[BC @3decks]

At @MeasureCampSyd hearing about bias, data in the recruitment process - interesting discussion around “soft” skills, cultural fit and how you measure and predict impact with Aboola, using data capture via GongIO

[BC @3decks]

@gypsymoonlight Wondered what the noise (and smell) was

[BC @3decks]

Here at #thinkplatforms today. There will be no notes :/ I wish GMP was as fast for me as it is in the demos

[BC @3decks]

https://t.co/16ptYrNX2Z an example of content not being the seo king - by using Latin with keyword stuffing, images (specifically stock imagery, citations (backlinks) plus ranking factors by page optimiser pro

[BC @3decks]

Hearing from @goldingolding with a debrief of his Bali SEO conference + therapy #MeasureCampSydney

[BC @3decks]

What is the value of this data today. How valuable is it longitudinally?

[BC @3decks]

Trusting the process.... #MeasureCampSydney

[BC @3decks]

What are planning for today, that will pay off in the future

[BC @3decks]

Divorce process from outcome

[BC @3decks]

Helping everyone be an engineer

[BC @3decks]

Hearing about the Atlassian data journey #MeasureCampSydney