451 Alliance

A global membership org for IT pros, execs, and businesspeople. Follow for a sampling of the research members regularly receive. Part of @SPGlobal

[451 Alliance @451Alliance]

TVs/connected game consoles (40%), speakers and hubs (28%), and cameras/sensors (23%) have the highest rates of connected product adoption. These use cases likely enjoy higher rates of adoption due to their ease of use and setup relative to more complex devices #SmartHomes #IoT

[451 Alliance @451Alliance]

Our Info Sec study explores the key attributes that enterprise security buyers expect when selecting tools to support their operations, technologies they can layer on top, and the benefits from applying AI to security analysis #AI #InfoSec #DarkData https://t.co/H0kGJ38hoD

[451 Alliance @451Alliance]

Many of our perspectives on technology are driven by end user studies. Numbers can be informative, but there can be much more to the story. The interviews that compliment the study work we do can offer much needed nuance #Technology #Research #Data https://t.co/DO6GrPHSKr

[451 Alliance @451Alliance]

Rising costs of living pushes consumers to cut down on discretionary spending such as streaming services. A 451 Alliance survey found a decrease in lower-income streaming subscribers while higher-income households increased #Streaming #TV #Spending https://t.co/DKksma6Uvx

[451 Alliance @451Alliance]

Apple is the clear leader in customer tablet satisfaction, with 68% of current owners saying they are very satisfied with their iPads. Dell (62%) and HP (60%) maintain fairly high rates as well despite having exited this market due to oversaturation #Apple #Tablets #Satisfaction

[451 Alliance @451Alliance]

Verizon is the most used wireless provider by a narrow margin, due mainly to Baby Boomers and Greatest Generation. Yet it's last among millennials and Gen Z. Verizon did some revamping but still has work ahead to convince younger consumers to switch #Wireless #Verizon #TMobile

[451 Alliance @451Alliance]

Banks play a critical role in enabling fintechs to offer financial services. For financial institutions, benefits can be found in deposit and revenue growth, but must reconcile with the lack of a relationship with the end customer #Banks #Fintech #Banking https://t.co/5sVNTGmrSE

[451 Alliance @451Alliance]

Cost (40%), lack of interest (35%) and privacy concerns (18%) are the top reasons for those who have no plans to buy connected products. Respondents citing lack of interest grew by 5 points year over year, reflecting tech fatigue in the home #ConnectedProducts #Privacy #Security

[JC Gaillard @Corix_JC]

Investment in cloud #security increases alongside perception of improved #cloud security

https://t.co/EqgapLgt98

@451Alliance @danielkennedy74 #cloudsecurity #cybersecurity #datasecurity #tech #business #leadership #digital #digitaltransformation #CISO #CIO #CTO #CDO #CEO

[451 Alliance @451Alliance]

Grocery stores have long been the main battleground for consumer goods vendors as they vie for consumer attention. Startup Grocery TV is bringing digitization to them, offering digital out-of-home advertising #Groceries #Retail #Consumers https://t.co/jEjchKhXUl

[451 Alliance @451Alliance]

Mobility reigns supreme in personal computing. Desktops were once the standard for personal computing, then #Laptops came along. Tablets tried and failed before #Smarthones reinvigorated the desire for mobile computing. #Tablets were reintroduced and are on par with laptop usage

[451 Alliance @451Alliance]

AWS has showcased its desire to further appeal to regulated industries. The additional toolsets extend its shared responsibility model to more levels and environments, expanding the choices customers have to secure sensitive data #CyberSecurity #Cloud #AWS https://t.co/KQftPaDvEf

[451 Alliance @451Alliance]

Inflation (39%), current economic conditions (34%) and rising interest rates (25%) are the top macroeconomic threats to business performance, according to US respondents. These threats continue to dampen sentiment and budgets among businesses #Inflation #InterestRates #Macro

[451 Alliance @451Alliance]

A recent consumer survey indicated a strong desire for shopping in metaverse-style experiences, despite limited opportunities. As virtual purchases are still most common in video games, there is a clear need for more options #Consumers #Metaverse #Commerce https://t.co/Edi11rNbuE

[451 Alliance @451Alliance]

TVs/connected game consoles (40%), speakers and hubs (28%), and cameras/sensors (23%) have the highest rates of connected product adoption. These use cases likely enjoy higher rates of adoption due to their ease of use and setup relative to more complex devices #SmartHomes #IoT

[451 Alliance @451Alliance]

Our Info Sec study explores the key attributes that enterprise security buyers expect when selecting tools to support their operations, technologies they can layer on top, and the benefits from applying AI to security analysis #AI #InfoSec #DarkData https://t.co/H0kGJ38hoD

[451 Alliance @451Alliance]

ChatGPT and other generative Artificial intelligence tools have brought AI to the forefront of the tech industry, driving growth along the entire infrastructure chain, including datacenters in some markets #AI #GenAI #Datacenters https://t.co/7Y4obKmpiQ

[451 Alliance @451Alliance]

Among the members of Gen Z who have a smartphone, Apple is far and away the most preferred brand compared to Samsung. iPhones are also preferred more by millennials than Samsung. The competition is much more robust among Gen X and baby boomers #Apple #Samsung #Smartphones

[451 Alliance @451Alliance]

The era of “flying cars” is said to be among us. We expect that eVTOLs will have a significant impact on the cities and regions where they operate, shoring up demand for new infrastructure to support operations #eVTOL #SmartCities #IoT https://t.co/a154m2YGTB

[451 Alliance @451Alliance]

Organizations with data lakes and those with data lakehouses cite improved business agility (37%), which is the ability to adapt to changes quickly, especially when the environment changes without warning #DataLake #DataLakehouse #Analytics