PL4Y

PL4Y is 4 Sales creative approach to all the amazing work we do with brands. Proud to be part of the Channel 4 family. It's all about the ideas...

[PL4Y @4SalesPL4Y]

Wise words from the man, Plato

[PL4Y @4SalesPL4Y]

#poweroftv #tvcreativity https://t.co/5xGtTdY3yo

[Lindsey Clay @LindseyClay]

The Pendulum is already swinging back to TV according to Marc Pritchard https://t.co/cIt4SSeQeI @Campaignmag @Thinkboxtv

[PL4Y @4SalesPL4Y]

So proud that this amazing idea came from 4 Sales, delivered by our creative approach PL4Y. #accessibility #diversity #inclusion @RNIB https://t.co/ljYkZlOwS9

[Emma @EmmaInCardiff]

#C4SightAdBreak -such a brilliant idea! I have number of sight conditions & it's so hard to explain what I see. This ad did it for me @RNIB

[PL4Y @4SalesPL4Y]

Amazing new promo for The Great British Bake off @Channel4 #GBBO #getreadytobake #iamhungry #excited #notlongnow https://t.co/FVQHFbp8kU

[Channel 4 @Channel4]

The Great British Bake Off
Coming soon, on Channel 4
#GBBO

[PL4Y @4SalesPL4Y]

The power of kids and the power of play - an amazing C4 show! @Channel4
#stayyoung #play #playworks #watchthisshow https://t.co/3irS8kBuJo

[Channel 4 @Channel4]

You can always rely on kids to make you feel young again... or not so young if you ask Solomon. #OldPeoplesHome4YO

[The Drum @TheDrum]

Channel 4 furthers its commitment to improving diversity https://t.co/LELaIcaW8a

[Channel 4 Sales @Channel4_Sales]

Follow in the footsteps of @AMV_BBDO & @MaltesersUK & win £1m airtime for a campaign featuring disability. Enter: https://t.co/OOezEkOXqX

[PL4Y @4SalesPL4Y]

Another first from 4! #personalisation #saymyname #mediafirst https://t.co/FWxsoYk9db

[Campaign: Media @CampaignMedia]

.@Channel4 'world's first' VOD ads with personalised audio reports @simongwynn https://t.co/3AfE5CqPzP

[Channel 4 Sales @Channel4_Sales]

Dementia doesn’t care who you are. We’re proud to be #UnitedAgainstDementia together with @itvmedia. You can discover more @alzheimerssoc

[PL4Y @4SalesPL4Y]

Great idea! Keep an eye out for this marketing innovation at Holland Park roundabout. https://t.co/2Y1dFcfG6d

[PL4Y @4SalesPL4Y]

Clever bit of creative from Miele. https://t.co/K49mgYS0AY

[PL4Y @4SalesPL4Y]

Amazing line up #GBBO Great decision C4! https://t.co/yLuG0EHbtN

[Channel 4 Press @C4Press]

Baking News: Channel 4 announces The Great British Bake Off lineup - release here #GBBO https://t.co/phfKKjwqJu

[Channel 4 Press @C4Press]

.@4SalesUK release world's first 360° TV VoD ads https://t.co/Gd9bip1Bw8

[Channel 4 Sales @Channel4_Sales]

Introducing Ad 360 - a brand new advertising format on All 4, conceived through @4SalesPL4Y https://t.co/jZ9YTDJr39

[PL4Y @4SalesPL4Y]

Sometimes the simple ideas are the best! @HeinzKetchup_US we think this is brilliant #madmen #donrules #passtheheinz
https://t.co/ZXPxH1AjVP

[Channel 4 @Channel4]

This is going to be awesome. Because I’m involved - LB

[Channel 4 @Channel4]

Whether I'm in Gotham or on @Channel4 I make everything awesome. I'm Batman. - LB https://t.co/bkZqrfQUYC

[PL4Y @4SalesPL4Y]

Beautifully simple, but exceptionally moving. We love this #Diversity #human #together #TV2Denmark #allthatweshare
https://t.co/lElU5FEP71

[Channel 4 @Channel4]

LEGO Batman (@TheLEGOMoviesUK) will be taking over our on-air announcements tonight from 5:00pm. Stay tuned.

[Channel 4 Sales @Channel4_Sales]

We're hugely proud of the @4SalesUK team & the clever people at @MediaComUK & @CR_UK for this brilliant #mediafirst https://t.co/zACyjfVDLY

[Channel 4 Sales @Channel4_Sales]

LEGO® Batman barges in on Channel 4 continuity in new ad break innovation. Read more: https://t.co/WyQf8HPuNi