мир

psychologically scaling funnels

[мир @554mz]

https://t.co/FE4NzxXrxK

[мир @554mz]

“why isn’t my landing page converting?… my ad’s doing fine”

i get this from coaches all the time

your ad creates one specific feeling

your page opens on a completely different one

CTR looks healthy because the ad did its job. but that’s just the beginning

your conversion WILL suffer if there isn’t congruency across the board

stop split testing headlines and fix the congruency

[мир @554mz]

interrupt patterns

encourage attention

induce curiosity

thats all

[мир @554mz]

sell overwhelmed people clarity

sell unconfident people confidence

sell poor people financial freedom

sell lonely people belonging

sell tired people permission to rest

sell stuck people the next step

sell invisible people attention

(make sure u actually deliver)

[мир @554mz]

@alexscalesinfo pakistan from a few months ago

[мир @554mz]

conduct deep ICP research (forums, comments sections etc)

slap it all in a markdown file

feed it to claude & understand what your buyer YEARNS for

build an offer around those exact problems

make a funnel & audit back to front

drive traffic to said funnel

enjoy mate

[мир @554mz]

https://t.co/FE4NzxXrxK

[мир @554mz]

you after wasting months building something that nobody wants

[мир @554mz]

https://t.co/FE4NzxXrxK

[мир @554mz]

@zaidchakir true, ig thats just a case of them wanting to live a certain life through their child. either they didnt have the opportunity to live that life or they didnt put in the work to get it. that mixed with them caring what others think

[мир @554mz]

@KayaSlaya for sure. there is always someone else in the world with the same problem. people who've actually lived a problem write about it differently than people who studied it from the outside

[мир @554mz]

the more research you do, the more money you make

before i build any funnel, i spend HOURS researching

reddit threads, forums, comment sections...

anywhere your market complains WITHOUT being pitched

that language is worth more than any swipe file

it enables you to speak to your buyers like nobody else

people don't lie about their problems when they know they're not being sold to

[мир @554mz]

your customers arent dumb

they're distracted & overstimulated CONSTANTLY

write copy for someone skimming with one eye on their phone

not someone studying every word like an exam

clarity always beats clever

[мир @554mz]

“oMg oPuS 5 iS oUt”

it doesn’t matter what ai model you use

the data you provide it with is far more important

i just cooked up a VSL with opus 4.6 ffs

its all the same shit. prompt well + feed the chatbot and ur good

[мир @554mz]

your funnel should do everything it NEEDS to without the extra shit

was looking at a quiz funnel today where it asked for email optin before even taking the quiz. it proceeded to ask for email at the end of the quiz

extra shit = extra friction = another reason for your prospects to close the tab

each word of copy has to be ARCHITECTED in a way that moves the reader to the next word

each question on your quiz needs to make them WANT to answer the next one

each second in your VSL needs to either shift beliefs or sell

if it isn't moving them forward, it's moving them away

[мир @554mz]

@brillaas watch sunrise & sunset for 1 week straight

[мир @554mz]

writing VSLs here gives you 100% completion rate btw

[мир @554mz]

im gonna jump off a plane with no parachute

that’s exactly what my brain hears when coaches tell me their first funnel is a webinar

webinars print if done right. we already know this

but a webinar doesn’t build the trust that gets someone to attend it in the first place. it SPENDS it

you’re asking someone who’s never heard of you to give up 60-90 mins of their life

people only give you that if they believe you’re worth it

which means… the webinar isn’t the vehicle that earns the belief. something befoer it has to

when you have a proven offer, people that know you & traffic that already converts, that belief exists & the webinar cashes it

but as a FIRST funnel, you have nothing to cash. no one believes you yet

and that's before you factor in how most coaches run them

the "live" webinar that starts every 30 minutes. the opt-in with 7 fields. the reminder sequence that's one calendar invite

three points of friction before the webinar even starts

start with something that asks for less trust up front. VSL call funnels do that

the trade-off is your pre-call sequence needs to be DIALLED in. a webinar sells before the call, whereas a VSL funnel makes you earn that sale between booking and the call

you also get conversion data in days rather than weeks

build belief first. then spend it

[мир @554mz]

“as long as my ads get the click, i’m good”

a coach told me this. and he wasn’t entirely wrong, but this mindset can NUKE your conversion rates if you’re not careful

getting the click is step one. if no one clicks your ad, no one gets to the next stage

but the next stage needs to be a natural progression of what the ad was

if your ad makes a specific promise to a specific person in a specific emotional state,

your landing page has approx 8 seconds to confirm that promise was real

when the ads and landing page are mismatched, it causes confusion in the prospect’s mind. confused prospects never buy

the click is just the start

[мир @554mz]

@imsehej Beast