Annette Pannier

[Annette Pannier @AAAEL]

@bstenzel Thanks Brian. Great illustration. Let’s add another one-wearing your mask below your chin-you’re still peeing on me!

[Annette Pannier @AAAEL]

So excited to be speaking at this year's N.E.W. Women's Business Summit on March 8th. Join me for a great day of learning, empowerment, and networking. https://t.co/8xlAHfiSUW

[Annette Pannier @AAAEL]

So excited to be at the Kohl Center today for the best Badger game of the year. Way to go Bucky!!!

[Annette Pannier @AAAEL]

@leap36 #LeRoysLeap

[Annette Pannier @AAAEL]

@nicole_bunbury @samterry55 I can teach you. Open skate on Sunday nights at Cornerstone-inside is better. 😀

[Annette Pannier @AAAEL]

Bought @Dove Body Wash this morning for the first time. Been seeing pop up ads on my laptop for it all day. I'm a marketer and it still creeps me out.

[Annette Pannier @AAAEL]

I agree @deniseleeyohn. Winning the battle for talent in a fiercely competitive marketplace necessitates new approaches to recruitment and talent acquisition that will only come from marketing and HR joining forces. #WarForTalent #brandbuilding

[Denise Lee Yohn @deniseleeyohn]

most employment branding approaches don't work because they aren't aligned and integrated with the company's customer brand strategy. https://t.co/RGQ9atSvwe #EmployerBrand #Recruiting #WarForTalent

[Annette Pannier @AAAEL]

"To create greater value for our customers, we have to have a greater understanding of their broader business challenges." Great advice.

[Kimberly Whitler @KimWhitler]

Methods #B2B Mktrs Use to Generate Insight: f/ @MarketingB2B @Forrester @SAS @CMO_com https://t.co/BGIEGS8s1A https://t.co/W6vIyeW95r

[Annette Pannier @AAAEL]

Creating a successful partnership with an outside marketing expert or agency starts with the fit. https://t.co/louC6Ml48c

[Annette Pannier @AAAEL]

The way to get great work from agencies and consultants is to be a great client. @deniseleeyohn shares some helpful tips to becoming one.

[Denise Lee Yohn @deniseleeyohn]

great clients build great brands. https://t.co/nJl2i89ks0 #brandbuilding

[Annette Pannier @AAAEL]

@mmaney Just left. Al and I were there since 10am. Sorry we missed you. Golf was great. Hills were brutal.

[Annette Pannier @AAAEL]

Where to invest your marketing dollars starts with sociology, not technology. Answering WHY, WHO, AND HOW will make determining WHERE you invest much clearer. What is your business doing to embrace an H2H (human to human) marketing strategy as opposed to a B2B or B2C?

[Annette Pannier @AAAEL]

A great brand - sets itself apart in a way the competition cannot contest, creates an emotional connection with the customer that drives decision making, is successfully operationalized throughout the organization, and drives employee engagement. #brandstrategy #businessstrategy

[Annette Pannier @AAAEL]

"Companies need to create the human-digital blend that is most appropriate for their business and their customers." https://t.co/WcxXkHqbln

[McKinsey Growth, Marketing & Sales @McK_Growth_MnS]

Companies that add the human touch to #digital #sales achieve 5x more revenue, 8x more operating profit, and 2x the return to shareholders over peers. https://t.co/xt84WJWlLb

[Annette Pannier @AAAEL]

Marketing today is complicated. It’s just not possible for one person to encompass all the disciplines/knowledge at the highest level. So why do we insist on laundry listing everything we think is/could be marketing into one “I’m looking for a super hero” job description?

[Annette Pannier @AAAEL]

A great customer experience from start to finish is no longer the exception, it's the rule and it starts with creating a customer-centric culture. https://t.co/jPSdOJJcbB

[Annette Pannier @AAAEL]

So excited about the outstanding lineup of speakers for our first N.E.W. Women's Business Summit. Don't miss out on this day of empowerment and inspiration. https://t.co/USnuAP8vRJ

[Annette Pannier @AAAEL]

Join me on March 8 at the first N.E.W. Women’s Business Summit. Discover the tools for success, make strategic business connections and leave feeling empowered and inspired to take action in your professional and personal life.
https://t.co/Xgz19k7pOR

[Annette Pannier @AAAEL]

Join me on March 8 at the first N.E.W. Women’s Summit. Discover the tools for success, make strategic business connections and leave feeling empowered and inspired to take action in your professional and personal life. https://t.co/HLkKd6lWdO

[Annette Pannier @AAAEL]

Don't have a CMO? Six key questions to ask whoever you've put in charge of your marketing - CEO, VP of Sales, VP of Ops, agency...
Six Questions Every CEO Needs to Ask Their CMO via @forbes https://t.co/rMgQz7ZBRN