ABN Experts

The Aesthetics Business Network (ABN) is an elite industry service collaboration, comprising hand-picked business specialists.

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Facebook is a valuable tool for businesses allowing companies to connect with their customers on an incredibly personal level #socialmedia

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#Communication is KEY! Know how to negotiate a deal, resolve a problem or achieve successful relationships. #business #ABN

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If you haven't already done so, take some time to identify your USPs, and how you can utilise them to attract new clients https://t.co/F42oKWEXMZ

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It has always been essential that you have a website and now you should also have a space on social media! #marketing #socialmedia

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By using a Facebook business page for your clinic, you are not inundated with your followers’ updates (unless you choose to be)

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You can grant some of your staff access to the business #socialmedia page, reducing your workload and varying the styles of writing.

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To achieve success in your #aesthetic practice, you must have a good #marketing #strategy

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Are you measuring your KPIs? (Key Performance Indicators) #business

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Patients are influenced emotionally & logically on their journey. Don't expect their #business straight away!

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Video is booming! Don't neglect this vital (and free!) marketing tool to drive more patients into your business

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Pictures generate more views than just plain blocks of text #socialmedia #marketing

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Generate a bank of clients’ before & after #photos (with their permission of course) to circulate on Facebook

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Your clients may be perfectly happy with your #service but you constantly need to #review your practice and look to new ways of improving.

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Make sure you understand your local competition so that you know exactly why your patients are choosing YOU and not them. This knowledge is incredibly useful! #business

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Before we get any further into 2018, make a list of your top 10 goals for the year, focusing on yourself and your business #business

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Being on #socialmedia can be a risk but if you hide in your comfort zone you may face extinction #marketing

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Are you ready for GDPR? A new report suggests that many #aesthetic clinics are unaware of GDPR! https://t.co/lPtYAcEGzH

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Encourage employee innovation and involvement for a more productive team #businessadvice #aesthetics

[ABN Experts @ABNExperts]

Do you have regularly updated anti-virus software? Reduce the risk of patient records being compromised by frequently updating your system

[ABN Experts @ABNExperts]

Good business management skills allow you to be successful with dealing with problems within your practice.