ALICE_1005

All for Xiao Zhan 🦐❤️🐰

[Xiao Zhan Melons🍉 @xzmelons]

NRTA shared a new vcr with #XiaoZhan for the launch of 剧好看 on demand platform

Actor Xiao Zhan has been appointed as the promotional ambassador for the 剧好看 (Great Dramas) big-screen on-demand service and attended the launch ceremony for the service and the unveiling of its initial content lineup.

[Xiao Zhan Melons🍉 @xzmelons]

#XiaoZhan graces the cover of the Japanese magazine *AsianPops* as the award-winning Best Actor from the Beijing College Student Film Festival. Japanese media hails him as a leading figure ushering in a new era of Asian cinema, possessing extraordinary talent that has captivated the world.
Xiao Zhan is achieving massive success across both film and television, with his global influence continuing to skyrocket. 🔥

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

Full red carpet video. A god descending to earth. Hold your breath!

Xiao Zhan | 31st Magnolia Awards
#XiaoZhan #肖战 #31stMagnoliaAwards

[Xiao Zhan Melons🍉 @xzmelons]

#XiaoZhan is truly the king of commercial endorsements. 🔥
Deliveries of the Huawei/Saic Z7/Z7T exceeded 10,000 units in the first month, marking the second-highest debut-month delivery figure in the history of SAIC's new energy vehicles 🔥
The first place was the MG4, a car that sells for more than 60k yuan, so Z7/Z7T has definitely broken historical sales records in terms of money! (Z7/Z7T have basic price over 200k yuan)

[Xiao Zhan Melons🍉 @xzmelons]

Alexander McQueen claimed #XiaoZhan wearing their super season collect at Magnolia Awards Dinner
King of fashion and style! 👑

[Xiao Zhan Melons🍉 @xzmelons]

⚽️ The spectacular FIFA World Cup matches are in full swing!
🎉 Check out Mengniu's special World Cup campaign, "Who Will Be the Champion?"
👀 #XiaoZhan, Shiny Meadow Spokesperson for Mengniu Group, together with Niu Mengmeng, invites you to follow every thrilling showdown on the road to the championship. 🏆
!
Drink Mengniu, predict the champion, and win a Golden Ball! ⚽✨

[Xiao Zhan Melons🍉 @xzmelons]

Dario Gargiulo, CEO of Bottega Veneta in Greater China, and Gucci's chief client, marketing and commercial officer, shared a photo of Gucci Global Brand Ambassador #XiaoZhan with the look for the recent Magnolia Awards.

The decision to debut an unreleased, ultra-luxury product at the Magnolia Awards ceremony in China is a move of exceptional prestige and it’s undoubtedly a testament to Xiao Zhan's immense influence. 👆

[ᴀɪʀɪ ₍ᐢ.ˬ.ᐢ₎ | 🏆𝗮𝘄𝗮𝗿𝗱𝘀 𝘀𝗲𝗮𝘀𝗼𝗻✨ @xzhaniverse]

stumbled on this post about #XiaoZhan and #XiaoZhanxSuperEnergy 🧼

"i work in the FMCG industry, and the entire industry has been studying this case study these past few days. our company even analyzed it in a meeting this morning. the case of NICE group hiring xiao zhan as the spokesperson for its super energy brand is a huge success. the FMCG industry typically has very thin profit margins, so it's rare to hire top celebrities for endorsements.
however, the entire industry is currently experiencing a significant decline and everyone is looking for a breakthrough. NICE group really nailed this; they dared to hire a top celebrity, and the results far exceeded expectations. distributors nationwide are already lining up to make payments, and the salaries and bonuses of thousands of NICE group employees are secure for this year. xiao zhan is amazing, simply unbeatable!"

😌

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

2026.06.17

LUMINU Xhs Update
💬 LUMINU × Xiao Zhan. So handsome as a Prince Charming that words fail.
Who can resist Xiao Zhan in this Prince Charming suit?
He's wearing a specially customized LUMINU outfit made exclusively for him. The relaxed yet sharp tailoring suits him perfectly.
The details add even more charm. From the cuffs to the buttons, every detail is exquisitely crafted. The clean and refreshing gentlemanly vibe is off the charts, while the soft atmosphere is absolutely captivating.
Thank you for this incredibly handsome look.

#XiaoZhan #肖战 #XiaoZhanxTsingtao

[Xiao Zhan Melons🍉 @xzmelons]

Everyday, mainstream medias cannot help to not praise #XiaoZhan 🥰
CCTVNews and Xinhua Net talk again about the phenomenal hit drama #LegendofZangHai been nominated for Best TV Series at the 31st Shanghai TV Festival Magnolia Awards, and Xiao Zhan been nominated for Best Actor.
Recalling a previous interview, Xiao Zhan said that he was initially drawn in by the tense plot of the script, and later became captivated by the complexity of Zang Hai's character. Zang Hai's eye contact with Pingjin Hou shows a clear change. From initially avoiding eye contact to later looking straight at him and even glaring angrily, it showcases the shift in the character's relationship and Zang Hai's growth.

In fact Xiao Zhan's acting is incredibly detailed; he even considers the changes in a character's eyes at different stages. It’s clear to notice this while watching the shoe. In the early stages, when Zang Hai was interacting with the Marquis, he was mostly submissive, partly to hide his true feelings and partly to make the Marquis feel his respect. But later, as Zang Hai gradually gained the Marquis's trust, he began to look at him directly, and even when he officially began his revenge, his eyes were no longer concealed; he would glare angrily at his enemy. The entire transformation of his eyes throughout this process was superb!

But why do mainstream media consistently endorse Xiao Zhan?
The answer is quite simple: beyond his talent and the quality of his works, he has earned widespread public recognition for his positive influence, professionalism, and strong sense of social responsibility as recognized China’s most prominent national younger superstars. .

[DAYOne | ❤️🐇❤️ @rainsummerr]

De Xian Jin Zhi Among 6 Outstanding Chinese Films Screened in Russia

June 8, the 2026 Chinese Film Festival in Russia officially opened with a grand ceremony in Moscow.

It will be screened in several Russian cities, including Moscow, Yekaterinburg, and Vladivostok.

#XiaoZhan

[肖战影音会DAYTOY·Xiao Zhan @XiaoZhan_OFC]

【260611 Video】

#XiaoZhan1005NewsPort
#XiaoZhan #肖战

IF Weibo updated:

With global brand Ambassador Xiao Zhan, wander through the flow of time, capturing every beautiful moment in frames 🎞️. Looking forward to co-creating more "if moments" together for the third year~

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

This guy from Macau, who was seen in the front row in many Asian Art Film Festival videos, shared his video. Xiao Zhan looks so handsome

#XiaoZhan #肖战 #AsianArtFilmFestival2026

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

One look from him and my knees go weak, my heart starts racing~

#XiaoZhan #肖战

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

Xiao Zhan really has an endless supply of impressions ready to go 😂

Cr. 肖小七采访产出
#XiaoZhan #肖战

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

Probably the Dark Prehistoric Era 😅
The first Xiao Zhan drama I watched was Douluo Continent. I remember thinking, "Wow, that actor is really handsome," but I'd never been a fan of any celebrity before, so I just filed that information away somewhere in the back of my mind and moved on.
Then The Oath of Love came out... and that was the beginning of the end. 😆
After that came Ace Troops, The Untamed, Oh! My Emperor, shows, interviews, vlogs... then I started a fan page, and somehow here we are.
I honestly used to wonder how people could become fans of someone. Turns out I just hadn't met the right actor yet.

#XiaoZhan #肖战

[Xiao Zhan Melons🍉 @xzmelons]

People’s Daily: #LegendofZangHai is a source of immense pride for China!

Chongqing Technology and Business University: Alumni #XiaoZhan is our pride!

A classic masterpiece and the superstar who is the national pride 🥰

[Xiao Zhan Melons🍉 @xzmelons]

Patiently waiting for young master Ren Shaobai ☺️
#XiaoZhan #SpyINGtheDrama

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

Xiao Zhan's The Legend of Zang Hai has been nominated for the Bancailuo Award at the 6th New Era International Television Festival.

Another nomination added to the list 🎉

#XiaoZhan #肖战 #LegendOfZanghai

[Xiao Zhan World ♥️ Adoki @Xiao_Zhan_World]

The reasons behind Xiao Zhan's reputation in the industry and why his Studio is known as the "five-character top star" studio

Last night, the Asian Art Film Festival held its awards ceremony at Wynn Palace Macau.
Gezhi Town, starring Xiao Zhan, took home three awards.
First, Xiao Zhan won the Golden Petrel Award for Best Actor.
Director Kong Sheng won Asian Director of the Year, while Lan Xiaolong won Best Screenwriter.
I've always believed that awards aren't something that needs to be deliberately fought over.

As long as you focus on refining your work, improve your acting skills, choose scripts carefully, and stay away from bad productions, recognition will come naturally.
Luck does exist.
But luck doesn't come out of nowhere.
There is also the inevitable payoff that comes from years of accumulated effort.
Sooner or later.

Have you ever heard the term "Five-Character Top Star"?
At first, I thought it referred to some top star whose name happened to have five characters.
I never expected it to actually be referring to "Xiao Zhan Studio."
Why is "Xiao Zhan Studio" called a "Five-Character Top Star"?
It turns out that several behind-the-scenes teams in the industry have publicly praised Xiao Zhan and his team.

There are quite a few common problems in the entertainment industry.
Many celebrity teams only care about staying in the spotlight and chasing traffic and popularity.
Filming hasn't even started yet, and leaks from the set are already everywhere online.
Schedule charts get posted everywhere, flooding social media.
Behind-the-scenes footage gets leaked ahead of time.
Some people even use spoilers to attract attention, stir up discussion, and generate hype.
There are also artists who act like they're above everyone else.
They nitpick every detail during coordination work and treat people with arrogance and disrespect.

By contrast, Xiao Zhan Studio never casually releases schedule information.
Whether it's a new production or a commercial collaboration, they don't reveal anything until the official announcement is made.
You almost never see anything leaked ahead of time.
As for set photos and other updates, people usually don't find out about them until the studio releases the information itself.

Directors, producers, location managers, and business coordinators who have worked with them all have very similar things to say.
They have very strong principles.
Their professionalism is outstanding.
Their level of cooperation is consistently high.
Their confidentiality practices are considered an industry benchmark.
A team that can maintain that level of confidentiality must have a very clear set of priorities.
The work matters more than exposure.
Quality matters more than traffic and popularity.

What's even more remarkable is that despite being at the top for so many years, Xiao Zhan has never shown even the slightest hint of arrogance.
Staff members who have worked with him have said that both Xiao Zhan and his manager are always polite and respectful to everyone.
Arriving early for meetings, staying on top of coordination, and replying to messages promptly are simply standard practice for them.
There is absolutely no big-star attitude.

Many people might think this is a sign of high emotional intelligence.
But I think it actually comes from good character and upbringing.
As an old saying goes:
"If Heaven is not humble, it cannot shelter all things. If Earth is not humble, it cannot support all things. If people are not humble, they cannot receive the world's blessings."
What people find most moving about Xiao Zhan is his humility.
Even after reaching the very top, he still chooses to remain humble.

Some directors have revealed that he fills several pages with script notes for every scene.
Whenever he comes across something he doesn't understand, he'll keep asking veteran actors for advice.
Even after filming a scene dozens of times, he'll still ask,
"Would it feel more natural this way?"
He puts all his energy into acting.
That's why his acting continues to improve.

A top star can only reach this point because he has never lowered his standards for himself.
Perhaps it's precisely this rare sense of reliability and groundedness that has led to an unwritten consensus within the industry:
Once you've worked with Xiao Zhan, you'll want to collaborate with him again.

In an entertainment industry where relationships are complicated and people come and go constantly, receiving nothing but positive feedback across the industry comes down to genuine character, a solid reputation, and a reliable way of doing things.
The value of that recognition speaks for itself.
The higher someone rises amid fame, fortune, glamour, and noise, the more it reveals whether they can stay true to themselves and hold on to their principles.
That's when you see a person's true character and true values.

Youtube: https://t.co/0sWAyQNcZE
#XiaoZhan #肖战