It’s not easy being a Founder or Building anything….
If you don’t mind showing it to the world, take this as your chance to promote whatever thing you’re building.
The Ibadan Oyo airline opened an international airport using the same traditional branding & marketing style
Serving only CONVENIENCE , when what to focus on to scale and dominate market is to sell cultural EXPERIENCE people intentionally travel into Nigeria to EXPERIENCE
Because we know Web3 brands shouldn't be boring
Femme was a perfect example
Before the content or marketing, there are questions every brand must answer:
Who are we?
What do we stand for?
What are we building towards?
Branding starts from within before it's expressed without
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If you were able to fill all gaps comment “AFRICA”
And we’ll send you “The Saturated Market Playbook”
AKA: The exact way to Win Attention, Build Demand, and Scale Without Competing on Price.
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Fill in the gap African founders edition:
My 3 month goal is ______
My 6 months goal is _______
My 1 year goal is ________
My 3 years goal is _______
My 5 years goal is _______
African founders & builders,
What are you building right now?
Quote this tweet with your startup, business, product, or idea.
No matter how early it is.
Someone in your network might be your next customer, partner, investor, or biggest supporter.
African founders & builders,
What are you building right now?
Quote this tweet with your startup, business, product, or idea.
No matter how early it is.
Someone in your network might be your next customer, partner, investor, or biggest supporter.
You don’t need to be in existence for years before you become relevant and dominate markets.
You need a product people actually want
You need a clear WHY
You need the right branding & marketing partner…
Unless market dominance isn’t the goal, keep scrolling.
And these are the kind of marketing approach that makes you realise brands are not just selling products anymore…
They’re trying to stay part of everyday conversations.
See you next week with more marketing news campaigns, collabs and interesting moments..
Last week’s marketing news proved something:
Brands that stand out are now paying more attention to the people instead of a perfect product
The internet, culture, nostalgia, entertainment, even everyday habits…
everything is starting to blend together.
Here what happened 🧵