AST

AST is a full-service translation company with a reputation for top quality #translation in any #language combination.

[AST @ASTLanguage]

Happy International Translation Day from everyone at AST! 🎉

Translation sits at the intersection of technology, cultural intelligence and communication.

Trained and experienced linguists make the difference, helping to communicate ideas to new audiences worldwide.

[AST @ASTLanguage]

Happy European Day of Languages from everyone at AST! 🎉

Every language carries a unique identity and culture offering a different perspective on the world.

We have a responsibility to protect and cherish our linguistic diversity.

How are you celebrating? 🥳

[AST @ASTLanguage]

As ever great networking at Coalesco Monthly Business Networking Lunch, including impressive and informative talk by Rebecca Aldridge of Balance Wealth Planning on inheritance tax planning. Here's Andrew with Yasmin Kahn of Salsaché
@CoalescoNottm
https://t.co/sz7wtyPdBr

[AST @ASTLanguage]

Cultural intelligence has become essential for many businesses as they navigate new markets around the world.

What role does cultural intelligence play, and how can it help your business?

Find out in our latest blog post: https://t.co/USXVDh3hut

[AST @ASTLanguage]

We’ve spent the last 25 years developing our translation expertise to serve clients across the UK, Europe and the US.

Interested in hearing more about how our journey began? Have a read of our founder Andrew Schlich's piece on our website👇

https://t.co/2acctEq5WM

[AST @ASTLanguage]

Interested in learning about readability and its impact on effective communication?

Have a read of our recent blog post, where we highlight some of the most important aspects of readability: https://t.co/AGdarHP2Ec

[AST @ASTLanguage]

Curious about how AI translation matches up to human translators?

At AST, we’ve conducted an in-depth study into the pros and cons of AI-generated translation.

Check out our main takeaways in our recent blog post👇

https://t.co/5aLAsVsC5B

[AST @ASTLanguage]

One of our recent blog posts explores post-editing and its growing role in the language services industry.

Does your business want to harness new technologies without compromising on quality?

Have a read here: https://t.co/os7LcG43rt

[AST @ASTLanguage]

Localising e-learning courses: your business need, our expertise

We specialise in localising e-learning and training content to help our customers develop a skilled and versatile workforce.

Ready to get started?

Contact us at: [email protected] to get your project underway.

[AST @ASTLanguage]

Great evening on Wednesday at Nottingham Charity Network summer social. New charity contacts made, old ones refreshed. Here's a picture of Fernanda from Fernanda Rizzo Design with Andrew
https://t.co/sPWdRh2WKo

[AST @ASTLanguage]

Beware translation DIY! Use GenAI for fast&dirty but be wary of 1 size-fits-all. Remember 4 ‘C’s: if your text is Creative, Complicated, Cultural or for Compliance then get your AI-generated translations carefully checked by a qualified native-speaker professional translator!

[AST @ASTLanguage]

We're shocked Nottm Uni is suspending new students to Modern Langs courses after 2025/2026, citing 'low student numbers'. Sure, cost cuts are needed, but MFL courses generate huge 'cultural' capital. Why not pare down bloated 'popular' subjects where graduates are 10 a penny?!

[AST @ASTLanguage]

Welcome to the age of self-service translation! Clients are translating inhouse with AI tools and getting ok results. As with all things AI accuracy or impact are not guaranteed & depend on the content. Enter our human proofreading & validation service https://t.co/wH7YtSuGAr

[AST @ASTLanguage]

Andrew's bracing himself for his CEO Charity sleepout tomorrow night. 50 or so Nottingham CEOs will be sleeping on the pitch at Notts County, rain or shine! Last minute donations still welcome, min. only £10! https://t.co/vngPbPiMtM

[AST @ASTLanguage]

Demand is growing for translation to support UK migrants with poor English. One of the reasons is cuts to ESOL funding. Contrast with our neighbours: EU countries employ a varied approach to helping recent immigrants learn their language. Visit our LI post https://t.co/T0sleCu27M

[AST @ASTLanguage]

How do aerospace companies keep us safe in the clouds?
We've landed a 150K word German translation from a European aerospace client. Aviation compliance documentation - tricky content within tight timelines. Accuracy essential! #aerospaceengineering #compliance #localization

[AST @ASTLanguage]

Andrew's just had fantastic couple of days at ATC's Thrive translation industry conference 2025. Lots of new insights into the rapidly changing sector. In the new age of AI translation TL providers need to demonstrate we offer clients a lot more than just words! #ATC #translation

[AST @ASTLanguage]

We've had such an enthusiastic reception for Andrew's Podcast series on the '7 C's of text types where AI automatic translators struggle' that he's been doing German audio versions too. Check out the first in the new German language series here https://t.co/puQYePHMtm

[AST @ASTLanguage]

Check our MD Andrew's latest podcast from the 7 C's series of text types unsuitable for automatic AI translators like ChatGPT. 'C' #2 is for Compliant. https://t.co/JO0Jset2qU

[AST @ASTLanguage]

We recently teamed up with Maguire Training to offer their multinational clients translated white-label versions of their leadership and management courses.
Here's a short video of a module we translated into Spanish https://t.co/Q6MhTvijL8 Find Maguire at https://t.co/bnNbrsqlEG