🚨 FAZE TEAMPACK GIVEAWAY 🚨
- 15 Winners
- Like and Repost
- Reply with your platform choice
- Text 'FAZEVEGAS' to 50402
Winners will be announced on Friday! 🎁
In CPG, it is: Always. Be. Sampling.
Today I snuck in 2 hours to connect with shoppers and here’s my cheat sheet:
- say hello to every single person
- setting up next to self checkout means that lines are an easy time to hand out samples and connect with people 😁
- crowds make it so much easier for others to stop and try as well
- pour the sample in front of people, it ensures it’s cold and feels personalized (vs pre-poured)
- location meant I could clearly see what people were looking to buy (and during this time not a single competitor’s drink was sold at self check 😇)
- you have to know your product AND the competition inside and out
- on a Friday, having mixed drink ideas makes a huge difference!
- stand to the side of the table, not behind it
- have backstock or a display close by to ensure you can put it in their cart and thank them for supporting you
- everyone asked if I’d been on Shark Tank yet 😂
I don’t get to do this as much as I’d like to these days but dang if it’s not one of the best parts of the job!!
Tomorrow at 10am PST we’re dropping the most ambitious project the @drinkjuvee team has ever worked on 😬
🗓️ 8 months in the making (almost as long as it took for us to create the product itself), I’m equally excited and nervous for it.
Hope you all go nuts when you see it!