Aakarsh Sood

MICAN and a Liverpudian

[Aakarsh Sood @AakarshSood]

@AFC1420 @LFC Piss off

[Aakarsh Sood @AakarshSood]

@laythy29 Basing a performance against 10 men?

[Aakarsh Sood @AakarshSood]

@falgunivasavada - 60 Tweets done! All this tweeting actually makes me feel like a bird... #micaadswag #buntyterasabunslowhaikya

[Aakarsh Sood @AakarshSood]

Subroto Sengupta-"Advertising is the discovery and communication of a persuasive difference for a brand to the target prospect" #micaadswag

[Aakarsh Sood @AakarshSood]

Historical nostalgia indirectly targets audiences and has aspirational value to it #micaadswag

[Aakarsh Sood @AakarshSood]

Context of communication makes or breaks an ad #micaadswag

[Aakarsh Sood @AakarshSood]

Power distance is a dimension of culture which brings out the inequality between those with and without power. #micaadswag

[Aakarsh Sood @AakarshSood]

Effectiveness differentiates consumer touch points and media. Consumer touch points have more effectiveness #micaadswag

[Aakarsh Sood @AakarshSood]

Masculinity defines how much society values male and female roles. Advertisers can use this info to target audiences effectively #micaadswag

[Aakarsh Sood @AakarshSood]

Advertising is a weapon that can be employed right from introduction of the product to its decline #micaadswag

[Aakarsh Sood @AakarshSood]

Providing a method to the maddening world of advertising would enable you to strike a chord with the consumers. #MicaAdSwag

[Aakarsh Sood @AakarshSood]

Patterns of socializing has changed with an increasing amount of socializing done online #MicaAdSwag

[Aakarsh Sood @AakarshSood]

Involvement is the perceived relevance of focal objects based on needs, interests and values. #MicaAdSwag

[Aakarsh Sood @AakarshSood]

Established brands can target the psychological sphere since they already have adequate levels of awareness among the consumers. #MicaAdSwag

[Aakarsh Sood @AakarshSood]

Knock Knock!
Who is there?
Spell
Spell who?
W H O #micaadswag

[Aakarsh Sood @AakarshSood]

Chulbuli campaign of Clinic Plus provides visual communication which actively engaged rural consumers. #MicaAdSwag

[Aakarsh Sood @AakarshSood]

Advertisers aim to make an emotional connect with the consumers. #MicaAdSwag

[Aakarsh Sood @AakarshSood]

Advertising helps in creating an image of the brand in the consumer's mind. #MicaAdSwag

[Aakarsh Sood @AakarshSood]

#mobile technology is the way to go. Catherine Roe, you said it. Creating a sense of #omnipresence. #micaadswag

[Aakarsh Sood @AakarshSood]

#Iconic is cool, but gotta be in #context. Context is everything. #advertising #micaadswag