🗞️ Digital marketing news this week (26 May – 1 Jun) 👇
🔴 Google May core update causing major volatility. Some sites down 50%. Hold off on changes until it completes. (SE Roundtable)
🔍 Google adds preferred sources, perspectives carousel and highly cited labels to AI Overviews and AI Mode. New visibility routes for publishers. (Search Engine Land)
🎯 Google Ads launches real-time policy reviews. Instant feedback during campaign creation means faster approvals and fewer delays. (Search Engine Land)
⚠️ Google Ads deletes hourly/daily/weekly data older than 37 months from 1 June. Export your historical data now or lose it. (SE Roundtable)
💬 OpenAI confirms conversion-focused ChatGPT ads launching in June. Set up the Pixel or Conversions API now for early access. (Search Engine Land)
📊 Google AI Max gets branded search controls to separate branded vs non-branded traffic in campaigns. (SE Roundtable)
🔎 AI Overviews appear in 87% of commercial queries, but only 76% in the EU vs 90% outside it. Methodology matters when reading AI Overview stats. (Search Engine Journal)
Which story matters most to your brand this week? 👇
#DigitalMarketing #SEO #GoogleAds #AISearch #ChatGPT #MarketingNews #SEOAgency
17 years of regulated SEO expertise looks like this in practice:
🎰 Knowing which publishers will actually consider iGaming outreach today.
🛒 eCommerce content that satisfies search intent AND FCA/MHRA rules.
🔐 Crypto technical SEO built for constant regulatory change.
🔞 Adult sector links where most publishers refuse outright.
This knowledge isn't off the shelf. It's built doing the work in sectors that demand it.
Want it for your brand? 👇
https://t.co/jU6Qj6XGfS
📧 [email protected] | 📞 0800 088 6000
#RegulatedMarketing #SpecialistSEO #iGaming
🗞️ Digital marketing news this week (20–26 May) 👇
🔴 Google May 2026 core update rolling out now. Second broad update of the year. Monitor Search Console, hold off on big changes until it's done. (Search Engine Journal)
🔍 Google's Intelligent Search Box is its biggest search box change in 25 years. Expands dynamically, accepts multimodal inputs, AI-powered suggestions beyond autocomplete. Fewer website clicks likely to follow. (Search Engine Land)
🎯 Google Marketing Live 2026: Gemini is now the operating system behind Google Ads. Conversational AI ads, Ask Advisor, Asset Studio upgrades and agentic checkout all announced. (Search Engine Land)
💬 ChatGPT Ads adds geo-targeting, daily budgets and engagement controls. The channel is maturing fast and closing the gap on Google and Meta. (Search Engine Roundtable)
📝 Half of all web content is now AI-written, per a 55,000 page study. Original expertise and first-hand experience are now your biggest SEO differentiators. (Search Engine Land)
⚠️ Google says ignore llms.txt, then Lighthouse flags sites that don't have one. The SEO community wants answers. (Search Engine Land)
📊 Google AI Mode hits 1 billion monthly users. Queries doubling every quarter. Average search 3x longer than traditional. Search behaviour is shifting fast. (Search Engine Journal)
Which story matters most to your brand this week? 👇
#DigitalMarketing #SEO #GoogleAds #AISearch #ChatGPT #MarketingNews #GoogleIO
We're winners once again! 🤩
🏆 Best Use of Search – B2C (PPC) (Small) at the European Search Awards 2026.
Up against the best agencies in Europe and we came away with a win. The team have worked incredibly hard to get here and moments like last night are exactly why we do what we do.
Massive thank you to our clients for trusting us, and to every single person on the team who makes the work what it is. 🙌
Bring on the next one. 💯
#EUSearchAwards #EuropeanSearchAwards #ESA2026 #PPC #DigitalMarketing #AwardWinningMarketing #PPCAgency #PPC #SEOAgency #ATeam #DontPanicEvents
Tonight's the night. 🏆
The European Search Awards 2026 take place this evening, and we're shortlisted across four categories.
✨ Best Use of Search – Retail / Ecommerce (SEO)
✨ Best Use of Search – B2C (PPC)
✨ Best Integrated Campaign
✨ Best Use of AI in Search
Fingers crossed for the team. 🤞
#EuropeanSearchAwards #ESA2026 #SEO #PPC #DigitalMarketing #SEOAgency #Ecommerce #PPC #AISearch #DontPanicEvents
✅+213% traffic.
✅+121% transactions.
✅+320% top 10 keywords.
🗣️ "It's refreshing to work with an agency who is so open to working alongside brands such as mine. I'm impressed with the results the team have delivered so far."
Luxury Toy X. One of the most link-restricted sectors in SEO. We said yes when others said no.
🔗 https://t.co/LzP0IKjssn
#AdultSEO #SEOResults #OrganicGrowth #DigitalMarketing #EcommerceAgency #AdultSector
Introducing our brand new, intelligent Search box — totally reimagined with AI. This is the biggest upgrade to our Search box in 25 years and it’s starting to roll out today.
Designed to anticipate your intent, the new Search box helps you formulate your question with AI-powered suggestions that go beyond autocomplete. It will offer nuance that you might not have even thought to add — helping you ask the exact question on your mind with ease.
Plus, you’ll be able to search across modalities — with text, images, files, videos and even Chrome tabs.
#GoogleIO
🗞️ Digital marketing news this week (12–19 May) 👇
🤖 OpenAI adds product feed ads to ChatGPT. Retailers connect catalogues, platform auto-generates ads. Up to 1M SKUs supported. Google Shopping, but conversational. 📌 Search Engine Land
📊 Google Analytics adds a native AI Assistant channel. ChatGPT, Gemini and Claude traffic are now tracked automatically in GA4. No setup needed. 📌 Search Engine Roundtable
📈 Google Ads testing prompt-driven reporting. Describe the analysis you want, platform builds it. Agentic campaign management is here. 📌 Search Engine Land
📱 Meta publishes report showing social media is replacing Google for consumer discovery. Shoppers are shifting away from search toward social platforms for product finding. 📌 Social Media Today
🛒 Google tests "Merchant Advisor" AI assistant in Merchant Center. Surfaces recommendations, flags feed issues automatically. 📌 Search Engine Land
⚠️ Google confirms tactics targeting AI Overviews or AI Mode visibility can violate spam policies. No more grey area. 📌 SE Roundtable
🔍 Google's new AI search guide says llms.txt, content chunking and special schema are unnecessary. AEO and GEO are still just SEO. 📌 Search Engine Journal
Which story matters most to your brand this week? 👇
#DigitalMarketing #SEO #GoogleAds #AISearch #SocialMedia #MarketingNews
🚨 We're Hiring!
Senior SEO Manager (Remote UK) 🔍
We're growing the team at Absolute Digital Media and we're looking for an experienced Senior SEO Manager to take real ownership of client accounts at our multi-award-winning agency.
If you're passionate about SEO and ready for your next challenge, we'd love to hear from you.
Full details to apply below 👇
🔗https://t.co/deupHRBrLI
#Hiring #SEOJobs #SeniorSEO #DigitalMarketing #RemoteWork #UKJobs #SEOAgency
Finance SERPs: domain ratings above 90, household-name banks, institutional content budgets.
The most competitive space in UK search. We've been winning in it since 2008.
Our finance SEO approach:
👉 FCA-compliant content strategy built around commercial intent
👉 Authority link building from regulated financial publishers and trade press
👉 Technical SEO designed for both conversion and compliance
👉 Coverage across insurance, loans, investment, crypto, and challenger banking
The brands that win in finance SERPs combine technical excellence with genuine regulatory understanding.
Want to know what this could look like for your finance brand? Talk to us today
🔗https://t.co/elseDMPH7o
[email protected] | 0800 088 6000
#FinanceSEO #CryptoSEO #RegulatedMarketing #SEOAgency #OrganicGrowth #FinancialMarketing #InsuranceSEO #DigitalMarketing #ContentStrategy
Multi-jurisdiction SEO. UKGC compliance. Competing against 8-figure budgets.
iGaming SEO is like no other sector. We've been doing it for 17 years.
Our iGaming SEO work covers:
🔹Multi-jurisdiction technical SEO and localised content architecture
🔹Compliant link building from credible sports, entertainment, and lifestyle publishers
🔹Content strategy aligned to responsible gambling obligations
🔹Technical audits built around the complexity of regulated gaming platforms
If your iGaming brand is working with a generalist agency, you may be carrying risk you are not fully aware of.
Let's talk 🔗 https://t.co/mZPoGCkx5u
#iGamingSEO #CasinoMarketing #UKGC #RegulatedMarketing #OrganicGrowth #SEOAgency #iGaming #OnlineCasino #DigitalMarketing #SportsBettingSEO #GamblingMarketing
🗞️ Digital marketing news this week (5–11 May) 👇
🤖 Google adds inline links and citations to AI Overviews and AI Mode. Better publisher visibility in AI search results. (Search Engine Journal)
❌ Google deprecates FAQ rich results. If FAQ schema is in your SEO setup, review your strategy now. (Search Engine Land)
📊 Microsoft Ads now includes all conversion metrics in custom columns. More reporting flexibility for paid media teams. (Search Engine Land)
🚫 Google AdSense removes back button trigger for vignette ads. Aligns with spam and UX policies. Publishers using this trigger need to adapt. (Search Engine Roundtable)
⚖️ Google proposes search policy changes to avert EU fines around fairness and publisher visibility. (Reuters)
🤝 LinkedIn partners with Amazon Ads. Professional audience data meets purchase intent signals. Big news for B2B advertisers. (Social Media Today)
🛒 Google Merchant Center expands out-of-stock handling options. Useful update for ecommerce teams with large product catalogues. (Search Engine Roundtable)
Which story matters most to your brand this week? 👇
#DigitalMarketing #SEO #GoogleAds #MicrosoftAds #AISearch #LinkedInAds #MarketingNews
If your brand isn't structured for AI search, you're invisible where your customers are increasingly looking.
🤖 ChatGPT. Perplexity. AI Overviews. We can help.
The brands investing in AI search visibility now will have a significant head start. The ones that wait are already falling behind.
We have built a dedicated AI SEO service around exactly this. 👇 Get in touch to find out more
🔗 https://t.co/8qN2uKyX3F
#AISEO #AISearch #SEO2026
🗞️ Digital marketing news this week (27 Apr – 4 May) 👇
📈 Google Search revenue up 19% to $60.4bn in Q1 2026.
🔵 Bing hits 1 billion monthly active users. Search ads up 12%. Still only 5% global share.
📺 Google is testing "Ask YouTube" to US premium users, a conversational AI search that returns video summaries.
🤖 OpenAI crawl activity tripled since GPT-5. OAI-SearchBot at 3.5x previous levels. Still only 4% of Google's volume.
📊 Microsoft Advertising adds conversion and spend data to PMax placement reports.
📉 Google's March core update shifted visibility away from aggregators and toward brand & official sources.
🎯 Google has scaled AI Max more broadly with new brand safety and messaging controls.
Which story matters most to your brand this week?
#DigitalMarketing #SEO #GoogleAds #MicrosoftAds #AISearch #MarketingNews
🗞️ Digital marketing news this week (20–27 Apr): 7 stories worth knowing 👇
💬 ChatGPT ads now offer CPC at $3 to $5 per click and are rolling out to logged-out users. Performance marketers can now benchmark it against Google and Meta. (Search Engine Journal + Search Engine Land)
🔍 Google AI Overviews organic CTR is recovering after a year of decline. CTR on queries without AI Overviews up from 2.8% to 3.8% in a year. First good news for SEOs in a while. (Search Engine Land)
📸 Meta launches "Instants", a Snapchat rival app for raw, disappearing photos. Tagline: "real life, real quick." Snapchat's growth is stalling. Meta smells blood. (TechCrunch + Social Media Today)
🎯 Google Demand Gen now uses first-party retail data and counts view-through conversions on YouTube. Upper-funnel video performance just got easier to prove. (Search Engine Land)
🤖 OpenAI testing a full ChatGPT Ads Manager with real-time data. Best Buy and Expedia already spotted. This is becoming a real paid media platform. (Search Engine Land)
🎧 Google spotted testing podcast-style Audio Overviews in live Search results, no opt-in needed. Two AI voices summarising the web. Publishers should be concerned. (Search Engine Roundtable)
🔬 LinkedIn launches Crosscheck for Premium users. Test multiple AI models on the same prompt, pick the best answer blind, then see which model won. (Social Media Today + Engadget)
Which story matters most to your brand this week? 👇
#DigitalMarketing #SEO #ChatGPT #GoogleAds #PaidMedia #AISearch #MarketingNews