Everything you need to share your events, schedules, calendars, and appointments (and easily add to calendar) so no important moment is ever missed. 🗓️
Our take after 10+ years maintaining calendar integrations: Vibe code the experience, not the integrations.
Full guide + the prompt we’d use to get started: https://t.co/eGNRWgY8Gq
#BlackFriday marketing has a blind spot.
Retailers spend big getting shoppers excited about upcoming sales.
But what happens between seeing the promotion and the sale actually starting?
That's where interest gets lost.
The goal is not more Add to Calendar clicks.
It is helping more people follow through on what they already intended to do.
We break down where calendar fits in the funnel, when to use it, and how to measure it:
https://t.co/vOslJYLy8d
Marketers spend a lot of time optimizing conversion.
But what happens after someone converts?
They register for the webinar. Then two weeks pass.
And your event is suddenly competing with everything else on their calendar. 🧵
Adding a calendar step changes the funnel:
Discovery → Registration → Calendar → Attendance
Now the event lives where people are already planning their time.