Hey, I'm Adewumi.
SEO content marketer for SaaS and agencies.
Here's what you'll get from me:
1) A solid SEO content strategy (including keyword research)
2) SEO + AI-optimized content
3) CMS management
4) Conversion path mapping
5) Landing page copy
My DM is open...
Most SaaS founders think free tools will stop people from buying.
It doesn't work that way.
If your free tool solves one small problem and your product solves the bigger one, the tool just brings you better leads.
Writing about a problem is good.
Building a tool that solves part of that problem is better.
People trust products that help them, even if it's something small.
Don't be scared to mention competitors in your blog.
People already know they exist.
Talking about them doesn't send customers away. Pretending they don't exist just makes your content less useful.
@Rajpatel_308 Yeah, I get your point
I'm just trying to let people know it's okay to write a comparison article without being afraid to mention their competitors
Your product page will always sound like you're selling.
A comparison article gives you room to be honest about where other tools are better.
That honesty builds more trust than pretending you're perfect.
If your blog still has screenshots from two years ago, update them.
People notice those things.
Outdated screenshots can make good advice feel outdated too.
Got one blog post that brings in most of your traffic?
Stop hiding it.
Link to it from other articles. Put it somewhere visitors can easily find it.
Let it do more work.
A lot of SEO is honestly just doing the boring stuff consistently.
Update old posts.
Fix broken links.
Replace old screenshots.
Improve internal links.
Keep doing that, and the results add up.
Sometimes your SEO problem isn't SEO.
It's that your blog is hard to read.
Big walls of text, tiny fonts, poor spacing... people leave before they get to the good part.
Traffic is nice.
But if your blog never gets people to start a trial or book a demo, what exactly is all that traffic doing?
Don't separate SEO from conversions.
Don't treat internal links like they're only for Google.
They're also how readers discover more of your content and eventually your product.
Every useful link gives them another reason to stick around.
Before you scale your SEO content, make sure one format is already working.
It's easier to repeat something that gets results than keep testing random ideas.
Writing comparison content teaches you a lot about your own SaaS.
If you can't clearly explain why someone should choose you over another tool, that's probably a positioning problem before it's an SEO problem.
Keyword research isn't just for finding keywords.
It's one of the easiest ways to see how Google understands a topic.
The related terms are basically telling you, "Don't forget to talk about these."
Google doesn't only look for your main keyword.
It also expects to see ideas connected to that keyword.
If your article feels incomplete, Google probably thinks the same.
Matching search intent isn't enough.
Your content also needs to cover the things readers expect to learn.
Miss those, and your article can still struggle even if the intent is right.
I help SaaS companies and agencies drive and convert traffic from Google & AI tools using SEO-optimized content.
Send me a DM if you need my services.
Writing comparison content teaches you a lot about your own SaaS.
If you can't clearly explain why someone should choose you over another tool, that's probably a positioning problem before it's an SEO problem.