I'm Touhidul Tushar — Google Ads Specialist for landscaping, junk removal & towing companies.
I turn ad spend into booked jobs. $750K+/yr managed across the US, UK & Europe.
Want a free audit of your Google Ads? DM me 'AUDIT'.
"My budget is too small for Google Ads."
I hear this from owners spending more on a truck wrap nobody reads.
Small budgets work when the area is tight and the service is specific.
Small budget + everywhere + everything = guaranteed waste.
Quick one for owners: when a happy customer finishes a job, do you ask for a review right there, or hope they remember later? Most people mean to leave one and then life gets in the way. Do you ask on the spot, or follow up later?
@unclutterednw Not knowing where to start is the hardest part of an estate cleanout, and a clear first step takes real pressure off a family. Do most of your jobs start with one room, or does the whole house usually need sorting at once?
@HoffmansLawn Edging and fresh mulch make a yard look finished fast, and fall cleanups often catch a neighbor's eye. Do most of your fall bookings come from existing lawn customers, or from new homeowners getting winter-ready?
@FresnoJunk Estate and pre-sale cleanouts often come with a deadline, and room-by-room is a calm way to frame a full house. Do most of those calls come from families clearing a home, or from agents getting a place ready to list?
@IncMinto Overgrown shrubs are one of those jobs homeowners put off until the yard starts looking untidy. Do most of your trimming calls come as a one-off tidy-up, or do they turn into regular landscape care?
@DowcoInc Leaves smothering new grass is the kind of problem homeowners only notice once the lawn already looks rough. Do most of your leaf cleanup bookings come from existing maintenance customers, or from new homeowners calling for the first time?
@TBGHaulService Fall cleanup weather is a gift when the truck is already rolling, and those jobs often turn into a second ask on site. Do most of your fall cleanup calls come from rental properties, or from homeowners clearing out before winter?
@odd_llc Getting the house sorted before the holidays is smart timing, since that rush always brings last-minute calls. Do most of your fall cleanup customers book the patio refresh too, or do they usually start with just the cleanup?
@portland_movers Hot tub jobs are the kind customers often put off until they need the space back. Do most of those calls come when someone is clearing space for a new install, or just getting rid of an old tub?
@Escapeslc Quieter work is a real plus on early routes, since neighbors notice the noise before they notice the cut. Do homeowners ask about the electric gear first, or do they mostly judge the finished lawn?
@TrashOutTV11 That garage cleanout example says it all — a lead that looks pricey on paper can be the one that actually fills the truck. When a bigger job like that comes in, do you usually price it on the spot, or after a quick look first?
Local Services Ads vs Search ads — junk removal owners ask me which is better.
LSA: pay per lead, Google controls almost everything.
Search: pay per click, you control everything.
Run both. Judge both on booked jobs.
@ScapesSunnyside Property managers can be a steady source once they trust the work, so that first chance really matters. Do most of your property manager jobs turn into repeat work, or are they usually one-off jobs?
Owners, be honest:
When a customer calls while you're on a job, do you answer, let it ring, or call back later?
Most jobs are lost in that 30 seconds, not in the ad.
What do you do — answer on the spot, or call back when you're free?
Running ads at 3am when your phone goes to voicemail?
Those clicks are bonfires.
Run ads when a human can answer and book the job.
After-hours budget belongs in a call answering service, or not spent at all.
Fall is not the slow season for landscapers who plan.
Cleanups. Leaf removal. Last mows. Winter prep.
Homeowners are searching for these right now, in your area, this week.
The companies that show up get the bookings.
@AerationsPlus A frozen sprinkler line can turn into a spring repair bill fast. Homeowners often forget the blowout until the first freeze arrives. Do winterization bookings mostly come from existing customers, or new homeowners?
@FreeSprayOH A late fall fertilizer step is a smart way to finish the season. Homeowners often forget the lawn until spring, when thin spots show up. Do most step 6 sign-ups come from your regular program customers, or from new homeowners?
@EverSoGreenMI Fall aeration helps when compacted soil keeps water from the roots. Homeowners often notice it once water starts pooling on top. Do those jobs mostly come from existing customers, or new homeowners?
@MobileJoes Thick leaf piles can smother a lawn fast if they sit too long. Homeowners often wait until the pile is too big to handle. Do fall calls mostly come from one-time cleanups, or from regular customers?