When politics play the diversity card to gain better image, which not always works. The use of superficial images analyed by Eva Pujades at #ecreaadupf@cas_upf @teensads
"The reality behind the brand makes the brand credible" says Sara Vinyals... "and this is important for destination marketing organization" at #ecreaadupf@cas_upf @teensads
Now is the turn of @cscolari at #ecreaadupf@cas_upf @teensads he started showing a Heineken ad where you can see clearly a storytelling. ¿Can brands tell a story using different media?
The panel in current trends in advertising has just started! Welcome to the second part of THE BRANDED CONTENT AND THE FUTURE OF ADVERTISING @BQFull presenting her keynote. @cas_upf @teensads #ecreaadupf