Alcohol Advertising Review Board

The Alcohol Advertising Review Board (AARB) considers complaints from the Australian community about alcohol advertising. Voice your concerns about alcohol ads!

[CancerCouncilOz @CancerCouncilOz]

New @CancerCouncilWA research shows over a ¼ of alcohol brand accounts on Instagram are accessible to kids. To protect kids, we’re calling on the Federal Government to create higher standards for how alcohol is promoted across all media channels.

[Cancer Council WA @CancerCouncilWA]

New research from @AlcoholPolicyWA has found 28% of Instagram accounts owned by major alcohol companies are accessible to Australian kids.

Cancer Council is calling on the Federal Government to protect kids from harmful alcohol marketing on social media. https://t.co/xYZT2C0eZQ

[PHRP @phrpjournal]

Congrats to @AlcoholPolicyWA researchers for their paper raising awareness about how alcohol companies are failing to use age-restriction controls to stop Aussie kids accessing their marketing on #Facebook & #Instagram. @australian
https://t.co/96H7wq3waY

[Sydney Health Law @SydneyHealthLaw]

New on our blog (and reposted from @theMJA): @hannahpierce01, @KBackholer and @fp_martino discuss how #alcohol industry self-regulation failed to stop harmful alcohol marketing during #COVID19: https://t.co/o04LcmJV76

[Alcohol Change Vic @Alcohol_Change]

It's time for independent regulation of alcohol marketing. New report from @CancerVic and @AlcoholPolicyWA found that the alcohol industry's own rules gave the OK to ads telling people to 'Stay In. Drink Up' and drink 'All Day. Every Day.' during the COVID-19 pandemic.

[Alcohol Change Vic @Alcohol_Change]

"The lack of independent regulation is allowing the alcohol industry to profit from harmful alcohol advertising, including by exploiting the vulnerabilities of people in our communities during the COVID-19 pandemic" @SarsJackson

[Jane Martin @janemartinFHA]

Analysis shows a year since Covid hit Australia, weak industry led advertising codes allowed the alcohol companies to use this to get people to drink more.
https://t.co/h4rVckN22I

[Melissa Ledger @Melissa_Ledger]

Alcohol brands using everyday items to normalise alcohol and gain brand recognition.
Supermarket and chemist shelves are no place for alcohol brands @terryslevin and @AlcoholPolicyWA
Another example of poor regulation?

[Alcohol Advertising Review Board @AlcoholAdReview]

Have you noticed we've been a bit quieter on this account lately? We're now also tweeting from @AlcoholPolicyWA - covering all alcohol policy issues, not just alcohol marketing regulation. Give that account a follow if you want to stay up to date on activities!

[Hannah Pierce @hannahpierce01]

Ad placement like this never ceases to amuse me ... article on @FAREAustralia #AlcPoll2020 on alcohol harms, surrounded by ads for Liquorland.
No one should be surprised by the level of alcohol harm in Australia when we are constantly surrounded by pro-alcohol marketing.

[FARE @FAREAustralia]

86% of Australians either strongly agree or agree that #alcohol advertising should not be shown to children using social media.
#AlcPoll2020
▶ https://t.co/vnMKT48SKi

[Movendi International @Movendi_Int]

Australia: Alcohol Marketing Self-Regulation Fails to Protect Youth
https://t.co/cDsz4jsV3h
A new trend revealed that many ads are using humor to market #alcohol to vulnerable groups.
New studies show alcohol marketing self-regulation by #BigAlcohol fails to protect minors...

[Danica Keric @DanicaKeric]

The alcohol industry says that using the colour red on a warning label is too costly and would take 2 years to do. But at the same time, a beer company can release a limited edition beer can in red to celebrate a soccer team's win in a few weeks.
https://t.co/RwjDLaAZqJ

[The George Institute for Global Health @georgeinstitute]

Latest research by @georgeinstitute and @CancerCouncilWA exposes the regulatory loopholes used by the #alcohol industry, in advertising content and placement that are being exploited to attract a younger audience.
Read more: https://t.co/93uOdT2ifp

[Alcohol Advertising Review Board @AlcoholAdReview]

You can read the @georgeinstitute & @AlcoholPolicyWA media release here:
https://t.co/0SUMKPcNMs

[Alcohol Advertising Review Board @AlcoholAdReview]

Two papers analysing over 600 alcohol ads that were the subject of #AARB complaints are available!
@ijdrugpolicy -Ad characteristics that increase the likelihood of code breaches https://t.co/pxjcpmyabp
@JSADJournal -Get them laughing to get them drinking https://t.co/3myn1ZQJvd

[The George Institute for Global Health @georgeinstitute]

NEW analysis of alcohol ads, by @georgeinstitute and @CancerCouncilWA finds that humour is the most common theme used by the #alcoholindustry and known to attract young people.

Read more: https://t.co/93uOdTjT6X

[Cancer Council WA @CancerCouncilWA]

New research from @georgeinstitute & @AlcoholPolicyWA analysing the themes in Australian alcohol ads has exposed the regulatory loopholes in advertising content & placement that are being exploited by the industry.

Read the media release: https://t.co/HE68EaIlBs

[FARE @FAREAustralia]

It's time for a clear, visible health warning label on #alcohol products. Add your voice to the growing number of people calling for effective #health warnings now. https://t.co/vFnRCmpChL

[Alcohol Advertising Review Board @AlcoholAdReview]

Have you noticed we've been a bit quieter on this account lately? We're now also tweeting from @AlcoholPolicyWA - covering all alcohol policy issues, not just alcohol marketing regulation. Give that account a follow if you want to stay up to date on activities!