Al Russell

Dad to Poppy. Hound. Running. Bristol City. Rolling Stones.

[Al Russell @AlexRussell1]

@BristolCity The only way to grow is to fail. 85 minutes of solid performance, learn and go again #support

[Al Russell @AlexRussell1]

@BristolCity Earth deserves a run now, good cameo apart from the 50 yard back pass

[Al Russell @AlexRussell1]

@bristolcitylive Literally every article is loaded with ads, if it even works at all. Pretty poor experience

[Al Russell @AlexRussell1]

@iamshackelford @rtutty and I are keen:

https://t.co/GDhmbagXqH 👌🏼

[Al Russell @AlexRussell1]

@NigelGPearson Thanks for giving us a team we can be proud of and relate to. You inherited a mess and have left the entire club in a better position. Sad to see you go

[Al Russell @AlexRussell1]

@jordan_ross_8F 2M

[Al Russell @AlexRussell1]

@ecomchasedimond emails

[Al Russell @AlexRussell1]

@LoftedLearning leads

[Al Russell @AlexRussell1]

@Mike_Scully_ Chat

[Al Russell @AlexRussell1]

@heyBarsee Free

[Al Russell @AlexRussell1]

@Mike_Scully_ Copy

[Al Russell @AlexRussell1]

Go on the boys

[The Wurzels🎶 @TheWurzels]

@BristolCity Well played lads. Stick them 3 points in yer kit bag and bring em home!

[Al Russell @AlexRussell1]

The big boss 🚀

[Al Russell @AlexRussell1]

Telling yourself that a PB is great and that you’ll go for your target race time next year*

*Books another race immediately for 3 weeks time 🏃

[Al Russell @AlexRussell1]

Partner with creators to:

Reach new audiences ✅
Speed up creative output ✅
Get faces to your brand ✅

UGC style content is more effective and has 7X higher engagement than branded posts.

[Al Russell @AlexRussell1]

As an eCommerce brand, email should contribute at least 30% to total online revenue. Basic flows and automations can get you close.

[Al Russell @AlexRussell1]

Interesting article from Forrester around UGC content. 92% of consumers trust UGC more than a brand ad.

If you’re a brand, creating a flywheel of UGC content should be top of the list.

[Al Russell @AlexRussell1]

The impact of 'New' is massive for online brands.

Fashion brands have historically done this well. We're recommending that more and more online brands phase launches with a strong hype build.

The luxury brand below did 20% of total sales over a 31 day period on day 1 💥

[Al Russell @AlexRussell1]

Taking a brand from zero to one is so much harder than taking one from one to ten. That zero to one is where you establish market fit.

[Al Russell @AlexRussell1]

@getagencygo LFG