What do we make?
The most advanced training principles in the world, expertly tuned to the determined individual.
The advancement of sports science has accelerated exponentially, with athletes left floating in an endless sea of training modalities, nutritional regimens, and digital tools. Curating, combining and optimizing all this stuff for individual athletes is not easy. It requires education, experience, empirical knowledge, and yes, actual intuition. It means you never stop learning, or applying that learning, because the second you do, so does your ability to move athletes forward.
What do we sell?
The absolute most formidable version of you.
We are not here to sell athletes a program, a membership, or journey of any kind. Those things are just fancy words for process. Our core product is simple: a more formidable version of the athlete themselves. A physically, mentally, spiritually stronger iteration of the original. Someone who can lift more, run faster, and generate more impact in the world around them. It’s not cheap to engage Al Ghul Performance, but when you consider the value of what we deliver, it’s a pretty good deal.
What do we believe?
Inside every person is someone stronger than they could possibly imagine.
It should drive athletes crazy that inside of them is a stronger version of themselves, waiting to get out. It definitely drives us crazy, because at Al Ghul we never see the athlete standing right in front of us. We see the athlete that athlete could be. You’d be surprised how often we’re left shaking our heads when we ask an athlete how far they think they can go. Because it’s usually nowhere close to what they’re actually capable of. For us, there’s nothing more fulfilling than helping them slowly, steadily, unequivocally prove themselves wrong.
What do we stand for?
Doing things you’re supposed to be incapable of.
Fuck what you can do. Let’s spend a little time with things the world never thought you were capable of. There’s nothing inspiring about “living up to your potential.” That just means whatever you did was plainly within your grasp. If you’re willing to do what it takes, you’ll find stunned silence a lot more satisfying than “we knew you had it in you.” You don’t have to be a world champion to do this. You just have to accomplish things no one thought you could. When it comes that stuff, we’re the perfect accomplice.
What are we against?
Self-inflicted weakness.
It’s one thing when a human being who’s not terribly interested in progress makes none. It’s a different deal when someone who is driven can’t move the needle. They actually deserve to get stronger, faster, and more mentally capable, but the progress they make is negligible, and their level of satisfaction is, understandably, zero. This is what happens when you hurl yourself at goals, without the means to achieve them. Wasted determination is tragic—a source of perpetual weakness.
Weakness is the enemy.
Blessed to wake up and grateful for another day 🙏
“As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.”
Blessed to wake up and grateful for another day 🙏
“As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.”
A side effect of metabolic dysfunction is your body will store carbs in fat cells instead of the muscle cells so you can in fact be eating very little and gaining fat.