Amanda Lilly

Data + WeWork. Previously WSJ + journalism. Running, House music, Hello Kitty.

[Slate @Slate]

Thinning hair sucks. Here’s a quick and simple fix that helped me. https://t.co/LgTKVnRAQP

[Amanda Lilly @AmandaMLilly]

@serenesayeth Thanks for sharing the video!

[Amanda Lilly @AmandaMLilly]

@serenesayeth @piatennila Omg hooray! Thank you! So close 🤞

[Amanda Lilly @AmandaMLilly]

@serenesayeth @piatennila Hey! Any update? Thanks for keeping us all in the loop

[ment @mentnelson]

The whole country needs to stop right now and listen to Killer Mike. He’s verbalizing what a lot of us don’t know how to express

[Amanda Lilly @AmandaMLilly]

@Craig_A_Spencer @PostOpinions Very touching ❤️ Heroes bc you keep on trying...

[Carl Quintanilla @carlquintanilla]

America, which “led the data revolution” and “held up better data analysis as the key to smartening up everything from political campaigns to baseball teams is now, at its moment of greatest peril, without data.” — Michael Lewis

⁦(via @bopinion⁩) https://t.co/q3frmvsoNT

[Kristin Szafranski @kszafranski]

Please help this Gentle Giant! @PoPville @theHillisHome

[Amanda Lilly @AmandaMLilly]

@carriemelago @Chalkbeat You will be super missed!!

[Amanda Lilly @AmandaMLilly]

For all the opportunities music platforms have right now, it blows my mind that the options are still so bad

[Amanda Lilly @AmandaMLilly]

@clareondrey Yes, we love this new feature too! Fascinating to compare so easily.

[Amanda Lilly @AmandaMLilly]

Sorry, had to run! Thanks for a great chat! #mediashift

[Amanda Lilly @AmandaMLilly]

@jessica_pucci Good point, and definitely true!

[Amanda Lilly @AmandaMLilly]

A6. Shares are great for gauging organic interest, but need context of referrals, time spent. Did they actually read the piece? #MetricShift

[Amanda Lilly @AmandaMLilly]

@clareondrey Agreed!

[Amanda Lilly @AmandaMLilly]

A5. I hope so! It's changing and evolving every day, so seems to be moving in that direction. #MetricShift

[Amanda Lilly @AmandaMLilly]

A4. Depends on who you are/your role. Newsroom as a whole should be immersed every day, but not nec. every single person #MetricShift

[Amanda Lilly @AmandaMLilly]

Q3. Show by example. Provide metric they asked for AND the data you prefer. Hopefully they will see what is more powerful #MetricShift

[Amanda Lilly @AmandaMLilly]

@jasonalcorn Agreed. Consider the goal/intended audience of the piece, and measure accordingly #MetricShift

[Amanda Lilly @AmandaMLilly]

A2: Time spent, page views & visitors (page views per visit), conversions, subscriber engagement #MetricShift