Amelia Erwin

[Amelia Erwin @Amelia_Erwin__]

@corbettEmoore @ClemsonGC It was intriguing to read about how consumers are so concerned with their privacy and how it can affect their behavior with a brand if they believe it doesn't have their best interest in mind. #gcflexo @ClemsonGC

[Amelia Erwin @Amelia_Erwin__]

@lvaigneCU It was so interesting to read about how digital print is so strongly associated with marketing and how it is able to be extremely personalized for any market segment. #GCflexo @ClemsonGC

[Amelia Erwin @Amelia_Erwin__]

Current consumer trends for marketers to note include shopping more responsibly including environmental concerns as well as being more health conscious when buying food. #gcflexo @ClemsonGC https://t.co/uDyoUB599K

[Amelia Erwin @Amelia_Erwin__]

@megansmith2501 @ClemsonGC I think this is super neat to see how color management has progressed and is becoming more of a priority. This is especially important for corrugate because of how much this ink is absorbed. I also like how ECG can almost eliminate the need for spot colors. @ClemsonGC #gcflexo

[Amelia Erwin @Amelia_Erwin__]

@Madelin84531699 Sustainability is becoming an increasinly vital aspect of taking care of our planet. It is reassuring to see an industry that is built around using lots of paper and synthetic polymers taking steps to be more environmentally friendly. @ClemsonGC #gcflexo

[Amelia Erwin @Amelia_Erwin__]

The T14 Thermal Laminator is being brought to the flexo market from S-OneLP and Cellcoat. It is ideal for the HP Indigo Series 3 and other narrow web printers. It has many great features including an "in-line corona treater". #GCflexo @ClemsonGC
https://t.co/dHV066XhTS

[Amelia Erwin @Amelia_Erwin__]

@megansmith2501 @ClemsonGC I think it is amazing how the industry is now able to produce products that are less harmful to the environment. These products can help the printing industry to contribute to sustainability. @ClemsonGC #gcflexo

[Amelia Erwin @Amelia_Erwin__]

@zenakatedavis @ClemsonGC An aspect of this article I find particularly interesting is that printers are continuing to have to differentiate their products in order to stand out to consumers. It is getting increasingly more difficult to grab consumer's attention. @ClemsonGC #gcflexo

[Amelia Erwin @Amelia_Erwin__]

@SunChemCorp has created SunPac FSP as an environmentally friendly inkset. 77% of the carbon in the ink is organic carbon with only 23% of the carbon coming from fossil fuels. https://t.co/oCcRSYAfdN @ClemsonGC #gcflexo

[Amelia Erwin @Amelia_Erwin__]

@freshtwin_ @ClemsonGC This is definitely something to think about when it comes to branding. Packaging can really help to set your brand apart. @ClemsonGC #GC3400

[Amelia Erwin @Amelia_Erwin__]

Personalization in packaging is becoming more popular with 45% of Millenials and over 50% of Gen Z consumers being open to personalization. Consumers are even willing to pay more than regular price to have their products personalized. #GC400 @ClemsonGC https://t.co/l6VDc7p3TH

[Amelia Erwin @Amelia_Erwin__]

@Madelin84531699 @ClemsonGC This is such a good point. A website needs to be pleasing to the eye to attract attention but it also needs to be functional to keep people from clicking off. #GC3400 @ClemsonGC

[Amelia Erwin @Amelia_Erwin__]

Artificial Intelligence is now helping with image capture, editing, as well as image management and image search. Programs like @AdobeSensei are helping to generate tags for images to make finding stock photos easier. #GC3400 @ClemsonGC https://t.co/OqwxG3vp4o

[Amelia Erwin @Amelia_Erwin__]

@kaymunk @ClemsonGC This is such an important thing to think about and discuss. Being intentional in choosing a typeface can help to make a design more effective. #GC3400 @ClemsonGC

[Amelia Erwin @Amelia_Erwin__]

Digital content is being shaped by these 5 consumer trends including consumers spending over 25% of their day digitally engaged and that the majority of consumers trust social media with only 2% of Gen Z consumers saying they don't. https://t.co/oSz41fSEfF #GC3400 @ClemsonGC

[Amelia Erwin @Amelia_Erwin__]

@GoedekeKendall @ClemsonGC This is a very good point. Maintaining your design skills is so important in the field of Graphic Design and Graphic Communications. @ClemsonGC #GC3400

[Amelia Erwin @Amelia_Erwin__]

A study by @WestRock shows that packing has a significant influence on a consumer's decision to buy a product. 81% of consumers claimed to have tried a different product because of the packaging.
#GC3400 @ClemsonGC https://t.co/HsMTDt0yMv

[Amelia Erwin @Amelia_Erwin__]

@__ericalynn_ @ClemsonGC The idea of adding more live videos in a company’s social media feed is a thought provoking idea. This could add an increase in customer response and and positive feedback #GC3400 @ClemsonGC

[Amelia Erwin @Amelia_Erwin__]

This article discusses Julieanne Kost’s discovery of how colors and your environment affect the way you act but also the photos you choose to take in a particular location. #GC3400 ⁦@ClemsonGC⁩ https://t.co/PhHa0ArYyS

[Amelia Erwin @Amelia_Erwin__]

@__ericalynn_ @ClemsonGC This is a great example of day-to-day life application of QR code technology and keeping people connected. This shows that QR codes can be used for other things outside of marketing promotions. @ClemsonGC #GC3400