HYROX organised a fitness event in Bengaluru, 8k people paid 9k each to participate in it. That's almost 7-8cr just to make people run which they could do in their society park for free.
Social validation and loneliness is so much in Urban India that People are paying money just to run with strangers, get some photos clicked, find friends and life partner over a weekend.
This increasing loneliness is creating a huge business oppertunity.
Almost all of these school fees are paid by income Taxpayers who already paid 31% tax and 4% education & health cess on top of that.
Even after paying so much tax If Govt can't provide quality education for free, atleast Govt can put a cap on these private school fees, but they're least bothered about taxpayers and their exploitation by everyone.
There is absolutely no cricketing value left in India Pakistan match now. Matches are so one sided that it feels like a waste of time.
Pakistan hardly won anything against India in ICC tournaments but earlier atleast it used to be very tight game when Wasim, Waqar, Shoaib Akhtar, Inzamam used to play, now even Bangladesh gives more competition to India than Pakistan.
If it continues like this, India vs Pakistan hype will also go down very rapidly and so is revenue.
I made a list for what I did in 2025
But it was already a subset of the things shared on internet, so didn’t share.
& still entered 2026 successfully
Anyone Déjà vu?
We’ve all heard of the SMART framework for efficient campaigns.
But in the B2B world, where deals are complex, cycles are long, and decisions are influenced by multiple people, SMART alone can fall short.
And that’s exactly where SMORT comes in.
#b2bmarketing#SMORT#business
Simon Sinek was right,
In B2B, people are not buying your solution.
They are buying your purpose, your values, your vision.
And once they believe in your why, your what becomes irresistible.
#startwithwhy#b2bmarketing
There was a phase when I would walk into meetings with a list of deliverables, "10 reels. 12 social media communications. SEO. Ads."
Then a prospect said: "Everyone's saying the same thing. Why you?"
That one line changed everything.
#experiences#learnings#marketing