Andrea Scotti

Focus on building the best contents to engage the wider audience possible.

[Maurizio Caverzan @MCaverzan]

Un Molleggiato per il Biscione. Quante cose farà #Celentano su #Canale5 https://t.co/GfkB5SBMpP

[Jon Lenson @jonlenson]

"all media will be digital, all digital will be addressable, and all addressable media will be bought and sold programmatically" - @blesser

[Liliana Faccioli Pintozzi @lfaccioli75]

una front page appena accennata, quella del daily news #iacaucus

[CMO Today @wsjCMO]

Amazon to advertise in the Super Bowl for the first time https://t.co/s0wzoSeqOZ via @WSJ

[CMO Today @wsjCMO]

Procter & Gamble saved $370 million in agency-related costs last year https://t.co/4z1ObhtUgF

[CMO Today @wsjCMO]

Ad Agencies and Marketers split over transparency guidelines https://t.co/nNVmlso5Jp via @WSJ

[Mario Gabelli @MarioGabelli]

Marlboro Friday https://t.co/nlA0MpzIAa

[BradJakeman @BradJakeman]

Awesome story @suzannevranica. #womennotobjects. Ad agency swears off crafting ads that objectify women https://t.co/iu9QCmBG7p via @WSJ

[The Drum @TheDrum]

How to to get your brand in front of Generation Z https://t.co/jo0FLmAKmj

[Joshua Benton (@joshuabenton.com on Bluesky) @jbenton]

The power of live sports: 62.9 MILLION Americans watched the end of Broncos/Patriots https://t.co/5IbE3qnJ5W

[EMARKETER @eMarketer]

How much have the biggest Super Bowl advertisers spent on the game over the past 10 years? https://t.co/0CyWnHVXAV

[Vala Afshar @ValaAfshar]

11 years ago, some guy named Mark Zuckerberg appeared on @CNBC to discuss a social network with 100,000 users https://t.co/R0Eer8E6XX

[WSJ Tech @WSJTech]

Facebook launches a sports hub, just in time for the Super Bowl https://t.co/tl9lPEjCsX

[World Economic Forum @wef]

Politics should be about people coming together to accomplish amazing things @KevinSpacey https://t.co/WqrvaiSopJ

[Paul Frampton-Calero @Paul_Framp]

Inspiration for a Sunday evening from the brilliant Steve Jobs.

[BILLIONS @SHO_Billions]

Two worlds go head-to-head in a high-stakes game of cat and mouse, TONIGHT at 10p ET/PT. #Billions
https://t.co/epjFRPZ5lQ

[mediaComunicazione @mComunicazione]

Publitalia Branded Entertainment lancia il Coca-Cola Summer Festival #DaiUnBacio organizzato e prodotto dalla... http://t.co/Z3wtO9T1CA

[Ciro Ferrara @OfficialCiro]

#PricelessSurprises: con @MastercardIT e Publitalia Branded Ent. realizzo i sogni dei bambini #UCL @PremiumSportHD http://t.co/4ZYoZvqJ9n

[Mark Up @Mark_Up_]

.@Media_World passa all’entertainment TV con #Publitalia https://t.co/orzfcfQzKx #comunicazione #TheStoreOfMyLife

[Agostino Falco @AgostinoFalco]

#SOSfamilybusiness Italia2 mezz’ora per le imprese con Publitalia Branded Entertainment, Mediamond e RENAULTItalia. https://t.co/bswAi3b4Ti