Seed-stage startup growth guy. Drove 3 exits, spoke in 15 countries, published author . Now fractional CMO for startups I like. Need growth? Let's chat.
Open ChatGPT right now. Type: "What's the best [your category] for [your target customer]?" If you're not in the answer, you have a GEO problem. My new book starts from that test. Grab it on Amazon. #GEO#AISearch
@nathan_covey people don't realize that your computer has everyting, you can have a dumbphone for the times your off your comp and be totally fine...I only have my smartphone for slack and facetime no social media at all
A startup with 20 solid external mentions will be cited by AI more reliably than a competitor with better content and zero outside validation. That's how AI models are trained. PR is a GEO input. My new book covers it. https://t.co/7j0PQ6K0IR #GEO#PRStrategy
“I can save you $300k on your marketing team.”
Over the last several years as a fractional CMO, I’ve refined a super lean “Marketing Team Stack” that’s working extremely well for startups:
→ 1 fractional senior marketing leader for 6 months
→ 2–3 recent grad interns working full-time for 3 months
→ CMO sets strategy + trains/manages the team across every key channel
→ Heavy implementation of AI tools + growth tech stack
→ 1 standout intern gets hired full-time as Marketing Manager
→ CMO stays involved strategically (often for equity)
That lean team can execute on:
• Paid Ads
• PR
• SEO/GEO
• Web Design
• Graphic Design
• Video
• Social Media
• Content Marketing
• Lead Gen / Outreach
• And more…
Instead of building a bloated $400k–$600k in-house team early, startups get a highly efficient growth engine at a fraction of the cost.
This model is working really well for our clients.
If you’re building a startup and thinking about scaling marketing smarter, let’s chat.
Schema markup is the translation layer between your content and AI engines. Without it, AI guesses. FAQPage schema alone is one of the highest-impact GEO changes you can make. New book walks you through it. Grab it on Amazon. #GEO#TechnicalSEO
@RT_com I did this. Still work a little every year but minimalist digital nomad lifestyle for 10 years and investing made me millionaire by 40 without trying.
Most SaaS companies are sitting on a goldmine of GEO-ready content they haven't published. Docs. Onboarding guides. Support articles. AI loves all of it. My new book shows you how to convert it. https://t.co/7j0PQ6K0IR #GEO#SaaS
SaaS buyers are using AI to shortlist vendors before they ever fill out a demo form. If your product isn't in that answer, you may never know you were being evaluated. Full chapter on GEO for SaaS in my new book. Grab it on Amazon. #GEO#SaaS