@fzs778 In combination with social media, #BigData is an enabler to empower precise target marketing efforts, with measurable ROI. Traditional means of marketing are not nearly as effective and have seen significant amount of their revenues going towards digital #PMBA5810
@bwmcanally93 With #bigdata proliferation into all the aspects of our lives it is imperative for the law and policymakers to keep-up with privacy and non-disclosure regulations that are in favor of public interests. #PMBA5810
#BigData presents both, a source of opportunity and a challenge. For a firm to build on this asset as a source of strategic advantage it must be willing to make investments into a business intelligence (BI) infrastructure capable of processing data into information. #PMBA5810
With sufficient economies of scale achieved, open source and cloud based computing will become compelling enough to pivot industry's business model away from licensing (legacy) and towards the service, support, security and consulting oriented ones. Is Microsoft at Risk?#PMBA5810
Open source software, in tandem with #cloudcomputing, will continue to gain market adoption due to combined value proposition over that of commercial alternatives. Once again, #networkeffects is at play, by attracting necessary user base, and consequently investments. #PMBA5810
Software as a service (SaaS) computing offers a multitude of benefits to its clients, from small start-ups to established industry incumbent firms, promoting affordability, flexibility and efficiency, which in combination are an effective catalyst for further innovation #PMBA5810
@fzs778 It certainly is paradoxical, but likely to be well explained by neuroscience. I perceive it to be analogous to a substance abuse, which in this instance, likely activates and stimulates all of the same brain network receptors that cause an addiction. #PMBA5810
@fzs778 @kphelps90 To reflect on your comment, on page 349 of our text material it is stated: "the average smartphone user checks #Facebook 14 times a day", and that is by design. #socialmedia craves our attention to capitalize on its advertisement efforts, their primary stream of revenue.#pmba5810
"Move Faster, Break Things" is a motto effectively applied by #Facebook, which irrefutably supports the theory of - competitive advantage gained by taking an early lead in order to create time sensitive strategic resources of scale, brand and network effects. #pmba5810
@LukeSco23510841 Luke, in the recent decades our generation #Millennials had been exposed to economic and disruptive technology factors that had shaped us to become frugal, with collaborative consumption platforms as the evidence of such movement. Shared transportation is the future. #PMBA5810
@LukeSco23510841 @LukeSco23510841 - following with your example, disruptive technologies have granted an average person with an opportunity to participate in the real estate investing, as a result of shared economy platforms such as #Fundrise, #GroudFloor, #RealtyShares, etc. #PMBA5810
Sharing Economy is a product of the strategic resource referred as Network Effects (aka Metcalfe's Law), leveraged by the long tail of options selection, that is so highly regarded by the consumers in the two-sided market exchange. #PMBA5810
@DannyGhil I believe the anticipated downside of companies establishing their dominance through
unbreachable combination of network effect sources - is the lack of market competition. Those exhibiting monopolistic tendencies will have significant pricing and bargaining powers #pmba5810
@h2lw2dw2b Hi Alicia, having read through the provided article, I've learned of another type of network effect not distinguished as such in our text material - "Indirect". This type derives value from the source of complementary benefits. #pmba5810
Appearance of platforms such as #airbnb is an undeniable illustration of disruptive technology harnessing the power of network effects, which offers value via a two-sided market exchange #pmba5810
https://t.co/POu6W3QpRc
@tdl114 That indeed is a very recent marketing model, owing its existence to #disruptivetechnology, and leverages the power of network effects attributed to social media. #PMBA5810
@Platt_UTC John, with the emergence of credible competition, exclusive content has become the subscription services' differentiated attribute, consequently shifting pricing power into the hands of content providers.
Primary indicators of firm's future success are the indicators of its strategic vision and positioning relative to the #disruptivetechnology trends within macroeconomic and industry market spaces #PMBA5810
@bwmcanally93 Brandon, I believe that having attained scale and capital, while through acquisition or internal development, #Amazon will continue making investments in assets to support vertical integration of its core businesses. #PMBA5810
@QuistAndy Agreed Andy, I also happened to note the mentioning of the options approach being emphasized as a critical skill that a strategically oriented manager must practice. #PMBA5810