We were looking for meanings in communications at GCCM Middle East 2025 in Muscat, Oman. Ali Deeb and Pavel Tikhonov were our #voice.
#GCCM2025#telco#communications
While watching the video, you probably see yourself when calling customer support — and, just like our hero, can’t get anything resolved. This is a great way to illustrate how to create talking machines that shift from helpful assistants to costly "noise". #aiagents
An excellent solution for those who need to hire fast and at scale:
✅ farms
✅ tourism
✅ retail
At RIGA COMM, Apifonica’s CEO shared real cases of how companies cut hiring time, save costs, and keep candidates engaged using #AI in #HR.
https://t.co/ZIPGdUZMbH
Mass hiring is brutal — but #ArtificialIntelligence in #HR is changing that.
✅ Automation → parses CVs & updates systems
✅ Conversational AI → engages candidates at scale
✅ Agentic AI → screens, schedules & manages like a teammate
https://t.co/aU1kpWcVDv
AI debt collection automation in Mexico transformed the process. One of our clients utilized AI agents to manage overdue accounts, allowing staff to focus on empathy and more complex cases. #aiagents#aidebt https://t.co/VCayZizlUZ
#AI-driven mass hiring is booming — but it’s still exhausting. Hiring is about people, not checklists. That’s why @Apifonica AI HR Assistants step in: to support recruiters and employees, making communication faster, clearer, and more human.
#AIHR#AIRecruitment
Sarkor Telecom transformed its customer service by building an AI call center that handles peak loads, reduces wait times, and improves CRM data accuracy. And while at it, the AI agents even helped the Sarkor's HR team scout for new hires. #aicallcenters https://t.co/pgOCN7IcU3
Everyone says AI will change the world. MIT just found that 95% of companies didn’t even change their revenue. Maybe the problem isn’t “dumb AI,” but how we use it. Our new article digs into why — and what to do differently. #AIAgents#AICommunication#aicallcenters
First in Efficiency: Uzbekistan’s Largest Telecom Adopts AI Call Centre Principles – Shorter Queues, Higher Sales
#aiagents#aicommunication#aicallcentre
https://t.co/Joi6EYXmAB
In the video below, you'll see a real-life example of exactly that kind of call. But here’s the point: it doesn’t have to be this way: hashtag#AI can handle the routine tasks, free up agents, and eliminate that feeling that you’ve been dropped into some sort of survival challenge
Welcome to the Call Centre: Please Lower Your Expectations
You dial the number, expecting a quick answer — but instead, you're greeted by an #IVR system delivering what feels like a full-length lecture.
If you manage to survive that, you might get placed in a queue for an actual human. And then the real waiting begins. If you're lucky, you'll reach the agent before losing the will to continue.
Old KPIs are still around, but in this new context, they mean something else. It’s not about applying traditional call centre logic to new technology — it’s about rethinking what performance actually looks like in an automated world. #aiagents#aicommunications#aitbusinesstools