Artefact

Artefact is a responsible strategy + design firm.
We help you harness the power of design to make change + do good.

[Artefact @artefactgroup]

AI doesn’t just change behavior—it can shift identity. UX can help users feel confident, capable, and in control of AI interactions.

Discover how in “Why AI Needs UX”: https://t.co/qlNNv2Nq2D

#EmotionallyIntelligentAI #UXDesign #EthicalTech #genAI #BetterFuturesByDesign

[Artefact @artefactgroup]

Chat isn’t a universal fix. UX can guide better AI interactions by aligning design with how people really think and work.

Explore 4 key UX challenges in “Why AI Needs UX”: https://t.co/d9sqwEgQch

#AIUX #InteractionDesign #HumanCenteredAI #genAI #BetterFuturesByDesign

[Artefact @artefactgroup]

Powerful AI systems are hard to trust when they operate like black boxes. Read about how UX can rebuild trust through transparency and control in our latest article, “Why AI Needs UX”: https://t.co/1PoAoGkl8M

#TrustByDesign #AIUX #EthicalTech #genAI #BetterFuturesByDesign

[Artefact @artefactgroup]

AI’s flexibility is powerful—but can lead to bloated, unfocused products. UX helps teams find what really matters.

Read “Why AI Needs UX” for 4 design challenges shaping AI’s future: https://t.co/6xUTf3zI4z
#AIUX #DesignStrategy #UXMatters #genAI #BetterFuturesByDesign

[Artefact @artefactgroup]

Designing for social AI isn’t magic, it’s like a blind date. Trust is earned through boundaries, empathy, and respect. 🧠💬

Design better AI relationships: https://t.co/ZAfQb3yUWj

#DesignThinking #UXDesign #AIProductDesign #SocialAI #BetterFuturesbyDesign

[Artefact @artefactgroup]

🤖 AI in the workplace isn’t just about automation—it’s changing how teams brainstorm, communicate, and create. We put design teams to the test.

📖 Download the report: https://t.co/po76RyqS5L

#GenerativeAI #TeamCollaboration #DesignThinking

[Artefact @artefactgroup]

🔮 The future belongs to the next generation—but how do they see it?

On World Children’s Day, we partnered with UNICEF and the Dubai Future Foundation to elevate youth voices. See how participatory design can empower the next generation: https://t.co/oKXib2bvn4

[Artefact @artefactgroup]

Which jobs might disappear or evolve as AI transforms various industries?

Max West, our Principal Designer, compares AI to how cable TV technology reshaped media roles in the 1990s: https://t.co/E0Rhn8p9BP

#ai #innovation #betterfutures

[Artefact @artefactgroup]

🚀 How does generative AI impact team collaboration?

We partnered with Figma to understand how genAI impacts team dynamics. Through a research experiment with design teams, we identified four key ways Gen AI shifts collaboration 🔍🤖 https://t.co/rskNdICLZY

#AI #Teamwork #Figma

[Artefact @artefactgroup]

How might we change the conversation from AI taking jobs to AI enhancing them?

Rachael Cicero, our Associate Design Director, sees hope for a future where AI and humans work together: https://t.co/Y1lZsNdOI7

#ai #innovation #betterfutures

[Artefact @artefactgroup]

If generative AI inherently produces misinformation, how will that impact industries with low tolerance for risk?

Neeti Sanyal, our Exec Creative Director, investigates #genAI’s potential impact in vulnerable situations: https://t.co/wsITPTWuzP

[Artefact @artefactgroup]

As #genAI gets access to more personal data, how might that data be misused?
Chad Hall, Senior Design Director, considers all potential bad actors, even you! https://t.co/AOFemAVyXh

[Artefact @artefactgroup]

At #nycclimateweek we heard so many ways to answer: what needs to change to build a climate resilient future?

The conference made us reflect on how we got here and the urgency of #climatechange, all while looking ahead. The need for change is an #opportunity to shape the world.

[Artefact @artefactgroup]

Tomorrow we’ll be on Figma’s “Inside the Minds” livestream sharing insights from our recent research report. We partnered with the @figma team to understand how AI affects team collaboration. Register here: https://t.co/Pw1DgsMhoA #genai #collaboration #figma

[Artefact @artefactgroup]

Such kind words from Jon Stewart last week. It’s been wonderful working with @usafacts to support the team and their mission to make government data easy to understand. Let’s all get talking again, especially at this critical time in our election, when facts matter.

[Artefact @artefactgroup]

We’re teaming up with @figma to unpack the key insights from our collaborative report on how #genai helps (or hinders) team #collaboration. Register for the free Sep 25 livestream here: https://t.co/tx9W2M4ZMn #figma

[Artefact @artefactgroup]

Vote for Artefact’s SXSW 2025 submisions!

Tech + Mental Health: Where There’s Hope for Today’s Youth https://t.co/Bakk19ObXk

Kaleidoscope: Applying an Intersectional Lens to Design https://t.co/jET9ItOETe

#ApplicantatSXSW #APPLICANTatSXSW #Applicant_SXSW #SXSW

[Artefact @artefactgroup]

How will AI change our daily interactions, ultimately shifting our social habits?

Piyali Sircar, our Lead Researcher, advocates for a different way to design in the age of AI: https://t.co/s5vcqqSMjd #ai #innovation #betterfutures

[Artefact @artefactgroup]

How will AI change our culture for better or worse? Will AI disrupt our rituals, or create new ones?

Jeff Turkelson, Senior Strategy Director, uses Tarot Cards of Tech to ponder how autonomous vehicles impact coming of age: https://t.co/lmQOv7VNNC #ai #innovation #betterfutures

[Artefact @artefactgroup]

Now more than ever, transparency in AI is needed as synthetic media proliferates across our digital lives. Explore our work done in partnership with @FastCompany on establishing UX design principles for greater transparency into AI-generated content: https://t.co/S7Xj55ZeE4