Ask Afrika

Ask questions, make waves, challenge the status quo, dare to know.

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A nice infographic from the folks at @cintgroup -How do surveys impact consumers & brands? http://t.co/Ky2Ngd1u. Match your #MRX thoughts?

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@askafrika #Orange Index 2012 technical report available at http://t.co/8HrJA6JF. Scientific methodology, large sample with random sampling.

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Get your copy of the @askafrika #Orange Index results and customer satisfaction trends in @citypressonline and @rapportsa this Sunday 12 Oct

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#Orange Index: No human connection, no fairness, no CSR are main social contract drivers to turn a dissatisfied customer into a satisfied 1

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#Orange Index: Responsiveness, complaints resolution and empathy are main traditional drivers to turn a dissatisfied customer into satisfied

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#Orange Index, Social contracting is as important as the traditional drivers of customer satisfaction and loyalty

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#Orange Index Citizens demand services from business that government can't deliver. This puts additional pressure on business to deliver

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#Orange Index 2012, dissatisfaction up due to inconsistent service delivery and changing consumer needs

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@askafrika #Orange Index, service levels down across all industries except automotive

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@Guykilfoil says marketing & comms is now more like pinball than ten pin bowling. Comms is more non linear due to social media

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Marco Vazzalo from Woolworths: to continue listening to their customers. Not just about price. Employ the right people

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Sara Lubbe has the mic at OI 2012. Data is more complex than voice. Simplification is key. Vodacom want to put internet in the hands of all.

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@guykilfoil says first time entry level premium car purchases are most difficult to please due to sometime unrealistic expectations

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@guykilfoil from BMW says service is key to differentiation amongst premium car brands. Service driven from top down.

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Carnival City wins the Ask Afrika Orange Index 2012 customer satisfaction benchmark in the casino category.

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GloCell wins the Ask Afrika Orange Index 2012 customer satisfaction benchmark in the independent cellular providers category.

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Barnetts wins the Ask Afrika Orange Index 2012 customer satisfaction benchmark in the furniture retail category.

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HiFI Corp wins the Ask Afrika Orange Index 2012 customer satisfaction benchmark in the electronics and white goods category.

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SAA wins the Ask Afrika Orange Index 2012 customer satisfaction benchmark in the airline category.

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Sanlam wins the Ask Afrika Orange Index 2012 customer satisfaction benchmark in the short term insurance category.