Athletes First, the largest football agency in American history, today announced that after 25 years of representing the best players in the NFL, it is expanding into basketball with a new representation division.
#A1Family | @A1Hoops_
Athletes First Founder and CEO Brian Murphy has been named to Sports Business Journal’s inaugural list of Impact CEOs. The honor recognizes chief executives across teams, leagues, media, agencies, events and technology for their leadership, dealmaking, innovative strategy and ability to move the needle in the sports industry over the past year.
One of the most respected, accomplished and innovative dealmakers in sports, Brian has helped build Athletes First from the most dominant representation agency in football into a sports and entertainment platform — adding coaching, executive and broadcasting practices, marketing and sales representation, events and experiences, and original multiplatform content. This year, the agency launched a basketball representation division and partnered with All-Time Studios in developing the chart-topping mobile football game “ALL DUBS.”
Athletes First prides itself on constantly disrupting the industry, with recent examples including the A1 Tailgate, The Block and The Summit in partnership with Entrepreneur Media. However, the boldest idea came first: build a family, not an agency. Twenty-five years later, Brian is most proud of Athletes First’s culture, which has helped the A1 family become the greatest team in sports.
Congratulations, Brian, on this well-deserved recognition!