Automatad, Inc.

We help publishers to monetize their digital content by offering programmatic monetization products: Header Bidding, AXT, Google AdX, and PMPs.

[Automatad, Inc. @AutomatadX]

- This badge isn't just a perk. It's a nod to our 10bn ad impressions optimization, $50m+ in earnings for publisher, and a decade of success. #Milestone

Here's to the next chapter in our journey to ad revenue summits. Thank you for being part of it! #OnwardAndUpward

[Automatad, Inc. @AutomatadX]

📢 Exciting News: Automatad is now a Google Certified Publishing Partner! 🎉 #Automatad #GCPP #GooglePartner 🚀

[Automatad, Inc. @AutomatadX]

- Being a partner means we'll uphold Google's high standards in tech and customer service. We're ready for the spotlight! #QualityFirst

- We'll get early updates and exclusive insights from Google. This helps us lead in ad monetization. #StayAhead

[Automatad, Inc. @AutomatadX]

What are #richmediaads?

Are they different from standard ads?

How can they increase #adengagement, #attention, and #CTR?

Should #publishers opt for such #adformats?

All the answers are just a click away: https://t.co/IIQB99SA1y.
#adtech #programmatic

[Automatad, Inc. @AutomatadX]

Automatad wishes a lovely Thanksgiving to everyone. 💕🍁🍂🍁

May this year bring you great success and joy. 😁🦃😁

[Automatad, Inc. @AutomatadX]

Click-through rate, or #CTR, is one of the most important metrics for publishers, especially during the holiday season.

Here's a quick guide on how publishers can improve banner ads' CTR: https://t.co/6EvztbV12V.

#publishers #adtech

[Automatad, Inc. @AutomatadX]

The biggest shopping event of the year, #BlackFriday is almost here! So, #publishers, are you prepared to make the most of this cyber week!

Learn about the latest publisher strategies for Black Friday here: https://t.co/ZLwmVhfzBG.

[Automatad, Inc. @AutomatadX]

Thanksgiving is here! So are revenue maximization opportunities from surging holiday traffic.

What are top #publishers like @nytimes and @CondeNast doing?

All this and more at: https://t.co/Pf35Ryf0Ex.

#adtech #Thanksgiving #publisherstrategies #adrevenue #programmatic

[Automatad, Inc. @AutomatadX]

Video ad delivery isn’t as tricky as it seems.

Be it viewability, latency, targeting, or choosing the right ad server. We have got the answers to all your questions. Learn more: https://t.co/OvQjN5j6BM.

#adtech #publishers

[Automatad, Inc. @AutomatadX]

Ad optimization can be overwhelming during the holiday season. But we’ve got you covered!

Learn all about increasing programmatic CPMs in our detailed blog: https://t.co/wNtuOlcEEC.

#adtech #publishers

[Automatad, Inc. @AutomatadX]

According to the Media Rating Council (MRC), a video ad will be considered viewable when 50% of the creative is in view for at least 2 seconds.

Learn more about improving your video ad viewability: https://t.co/cBZA4Iz1T0.

#adtech

[Automatad, Inc. @AutomatadX]

Video ad optimization can initially be tricky, but it can offer much higher CPMs to maximize ad revenue.

Learn all about video ad revenue here: https://t.co/oixMKFfgWA.

#adtech #publishers

[Automatad, Inc. @AutomatadX]

From #publishers’ holiday content strategies to Google's PAIR, a new first-party targeting tool, the adtech world has undergone significant updates.

Find more about such trending news in our biweekly roundup:
https://t.co/JqkatPelVV.

#cookielessadvertising #contentstrategy

[Automatad, Inc. @AutomatadX]

“Hey, I think we need to talk!”

- Text everyone this and enjoy Halloween from the comfort of your couch. You can also try not to put on makeup or comb your hair. Both will be equally scary. 🧟😈☠️👻😈😁

🎃☠️🎃Have a spooky Halloween, everyone! 🧹🧟👻🎃
#halloween #spooky

[Automatad, Inc. @AutomatadX]

Not sure which growth strategies to use during Halloween to maximize your #admonetization efforts?

We are here to help: https://t.co/0WRuygBFcA.

#adtech #Halloween #publisherstrategies

[Automatad, Inc. @AutomatadX]

Audience segmentation help buyers increase their ROI and allow publishers to demand higher inventory prices.

Have you tried this method during the Halloween season?

Let us know in the following poll:

#adtech #Halloween #publisherstrategies #audiencesegments

[Automatad, Inc. @AutomatadX]

According to the survey by @NRF, people will spend around $3.18 billion on online shopping during Halloween. This brings good news for publishers who can capitalize on the cash flow with optimized campaigns.
Find more here: https://t.co/bJGvVhupkE.

[Automatad, Inc. @AutomatadX]

Have you tried contextual ads during the Halloween season?

What was its impact on your ad revenue?
Let us know in the following poll:

#adtech #Halloween #publisherstrategies #contextualads

[Automatad, Inc. @AutomatadX]

Some ad sizes perform better than others in generating higher demand and revenues. Want to know which ones they are?

Have a look at our detailed article:
https://t.co/RM0TPfDzfS.

#adtech #publishers #programmatic #digitaladvertising #adoptimization

[Automatad, Inc. @AutomatadX]

#Publishers need to optimize their AMP pages for high Core Web Vital scores if they wish to maintain preferential high rankings on Google’s search engine.

Learn how to achieve this by reading our article: https://t.co/0UYC6CbJ2s.

#adtech #programmatic #digitaladvertising