Awet G Woldegebriel

Be a good person, but don’t waste your time proving it. Refugee Founder/Creative Director 🖤 Supporter of all things @unicef

[Awet G Woldegebriel @AwetGW]

@NYC_SBS @NYCMayor, how can we partner together to expand access for more NYC small businesses to gain storefront opportunities through The Storefront Project? We’ve seen firsthand how physical retail can transform a brand's trajectory.

https://t.co/IN45KFRdt9 via @wwd

[Awet G Woldegebriel @AwetGW]

Rest in peace, Ted. Thank you for all that you gave to this world. My heartfelt condolences to the Turner and Seydel families during this time. @LauraSeydel @JohnRSeydel @VasserSeydel @LeSeydel

The world is far better because of Ted’s life, generosity, and vision. 🖤

[Awet G Woldegebriel @AwetGW]

Just regained access to my X (twitter) account we’re going back apologizing for some lude & inappropriate messages that were sent. We’re looking into how this could’ve happened and we apologize for any offensive language or imagery that has been sent out to people via my account.

[Awet G Woldegebriel @AwetGW]

Coming home.
Atlanta is where my story began, and on December 4th, we’re returning for our first Áwet New York pop-up at Brown & Co. Jewelers.
3005 Bolling Way • 6–8 PM
Full-circle moments hit different. Stay close.

[Awet G Woldegebriel @AwetGW]

Grazie mille to @vogueitalia and Sennait Ghebreab for the thoughtful feature on the New Diaspora Voices redefining global fashion. Thank you 🙏🏾

Photography
These images where taken during our brand trip to Asmara Eritrea.

[Awet G Woldegebriel @AwetGW]

8 days until The Tapestry of Us campaign launches. We have 2,000 RSVP signed up for a complimentary portrait session now for October 24, 25, or 26. Link in our bio. We look forward to celebrating you! Would love @EsteeLauder to be involved in this day!
https://t.co/5jKbPorJ09

[Awet G Woldegebriel @AwetGW]

8 days until The Tapestry of Us campaign launches. We have 2,000 RSVP signed up for a complimentary portrait session now for October 24, 25, or 26. Link in our bio. We look forward to celebrating you! Would love @MACcosmetics to be involved in this day!
https://t.co/5jKbPorJ09

[Awet G Woldegebriel @AwetGW]

Rip @JaneGoodallInst 🖤 Young Áwet! At @captainplanet. @Janefonda took this picture of us. We were have an intense conversation about working together in East Africa ! What an amazing human!!!!I’m so honored to have experienced your grace

[Barack Obama @BarackObama]

The arc of the moral universe is long, but it bends towards justice. Except it doesn’t bend on its own—it bends because we pull it in the direction of justice. What keeps me hopeful during times like these is being surrounded by people who are doing just that.

[Awet G Woldegebriel @AwetGW]

I went back in time to where it all started to see how far I’ve come.

[Awet G Woldegebriel @AwetGW]

Another season arrives, and with it, a return to intention. Autumn 2025 is defined not by volume, but by pieces that endure—garments that pass the ultimate test: you can’t imagine living without them.

This season taught us that true luxury is measured in thoughtfulness!

[Awet G Woldegebriel @AwetGW]

Chapter 9 While I Was Wearing Áwet: Alex shared a timeless memory with his grandmother — the Edom cardigan wrapping them both in warmth and love. We can’t get enough of this episode!

[Awet G Woldegebriel @AwetGW]

Amir Relaxed Suit Set — launching this Friday in sage green and classic black. I first wore it in Istanbul, where it became the perfect in-between season piece: relaxed for summer heat, refined enough for cool fall evenings. Designed to move with you, wherever the season takes u.

[Awet G Woldegebriel @AwetGW]

Peachtree Rd knew my father well—every day in a pressed suit, tie, and handkerchief. He never missed a beat, never knew how unique his Asmerino style was in Atlanta. He taught me: style is heritage, not trend

[Awet G Woldegebriel @AwetGW]

Our iconic Art Deco bar in our SoHo store is more than just a counter—it’s a love letter to Asmara. I restored it after finding it in Kingston, New York, where it once served as the heart of a family bar two generations ago. Now, it’s adorned with trinkets from my childhood.

[Awet G Woldegebriel @AwetGW]

I hope this email finds you in the vineyard

[Awet G Woldegebriel @AwetGW]

Summer in Martha’s Vineyard hits different 🖤

[Awet G Woldegebriel @AwetGW]

Beautiful weekend on the front lawn in MVY with some family, friends and customers!

[Awet G Woldegebriel @AwetGW]

HOUSE CALL - Join us, for an exclusive one-on-one shopping experience in Martha’s Vineyard from August 4th–12th.

Explore the collection, hear the stories behind each piece, and enjoy a personalized appointment in a private setting.

To book, please email [email protected].

[Awet G Woldegebriel @AwetGW]

Her and His look at Áwet 🖤