Axia is one of America’s Best #PR Agencies, according to @Forbes. Brands hire Axia for PR strategies+measurement that build strong brands and great reputations.
Hiring a PR firm is more than just finding someone who can get media coverage.
It’s finding a team that understands your company, communicates strategically, and helps build long-term credibility.
Read the insight 🔗: https://t.co/KNQD4KkqSY
Many people still think public relations is just about getting featured in the news. But that’s only one part of the picture.
PR is all about shaping how audiences understand and trust your organization over time.
Read this insight 👉 https://t.co/Hbi2CdmhQX
In this On Top of PR with Jason Mudd episode, Microsoft CCO Frank Shaw joins host Jason to discuss how AI is reshaping PR workflows, strategy, and corporate communications.
🎧 Listen to the full episode here: https://t.co/7OEb7kRIKP
Most media pitches fail before they’re even opened.
Not because the story is bad. Because the format is.
🎧 Listen to the full podcast episode: https://t.co/hpOFDl6iZJ
Crisis communication shouldn’t stop when the headlines fade.
Handled strategically, crisis coverage can become a long-term digital asset that strengthens search visibility, builds authority, and supports how AI systems reference your brand.
👉 https://t.co/aAHw1mJ8Ys
A major shift is changing how buyers discover brands.
Generative AI platforms are reshaping search, and they rely on credible third-party sources, not paid placements. That means visibility is now about being trusted enough to be cited and recommended. 👉 https://t.co/QK3AO2vT6f
Tune in to this episode of On Top of PR with Jason Mudd, where Jason dives into why most news releases fail and how to craft releases that capture attention, clicks, and engagement.
🎧 Listen to the full episode here: https://t.co/RUDLOfigsM
Many communicators are rethinking the traditional PESO model and referencing a different sequence, SOEP: shared, owned, earned, paid.
Why the shift?
Read this insight 👉
https://t.co/hffQHLF4So
In this On Top of PR with Jason Mudd podcast episode, Muck Rack CEO Greg Galant joins host Jason Mudd to discuss how embedded AI is transforming PR and communications workflows.
🎧 Listen to the full episode here: https://t.co/T6Jsibe3DV
PR and earned media investment is expected to grow in the coming years. And the companies leading AI are expanding their communications teams, not shrinking them.
PR isn’t going away. It’s becoming more central to how visibility works.
Find PR insights👉 https://t.co/QK3AO2vT6f
Leaving a quick review on Apple Podcasts helps more marketing and communications leaders find the show and join the conversation. It only takes a minute, and your feedback makes a big difference.
⭐Leave a review: https://t.co/F9zYYWwmen
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A crisis doesn’t give you time to figure things out. It tests what you’ve already prepared.
Reputation management isn’t reactive. It’s built before a crisis ever happens.
📘 Get the e-book:
https://t.co/kJP7OZmob5
AI assistants are changing how buyers discover and evaluate brands.
If you’re responsible for brand growth, reputation, or demand generation, this is a shift you can’t ignore.
Download the free guide:
https://t.co/R7CdAq7olQ
In a recent episode of On Top of PR with Jason Mudd, Martin Waxman and Jason discuss AI’s impact on communications and marketing, why training matters, and how to avoid “AI slop” by pairing AI with real expertise.
🎧 Listen to the full episode here: https://t.co/zWmhx29fbW
Research shows there is only about a 2% overlap between the news outlets organizations typically pitch and the sources AI assistants actually cite when generating answers.
Learn more about building visibility in AI-driven environments 👉 https://t.co/QK3AO2vT6f
Axia Public Relations offers an annual $2,000 scholarship to a college student pursuing a career in public relations.
Application deadline: April 30
Recipient announced: Aug. 1
👉 https://t.co/vTsAzAEHn6
Beyond leading Axia, Jason shares his expertise through speaking, writing, and hosting the On Top of PR podcast, helping marketing and communications leaders strengthen their strategy and impact.
Join us in wishing Jason a very happy 50th birthday and another great year ahead. 🎉
Most journalists prefer to be pitched on Tuesday before noon. Learn more media pitching insights from Linda Zebian.
🎧 Listen to the full episode here: https://t.co/hpOFDl6iZJ
Tune into this episode of On Top of PR with Jason Mudd, where Jason overviews the ethical and practical differences between exclusives, advances, and embargoes and how to use them correctly in media relations.
🎧 Listen to the full episode here: https://t.co/RUDLOfigsM