BZDMG! Don't do ads. Create people relevance.

Brand Strategy & Creative Marketing consulting.
More than 15 years of experience in top notch advertising teams for the world's biggest lovebrands.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

#MAGA Make Advertising Great Again.
Don't do ads. Create people relevance.
Ask the anti-advertising advertising consultance BZDMG!

📧[email protected]
🌎https://t.co/BTEsZxNxVD

#bzdmg #marketing #hungary #magyarorszag #reklám

[PJ-Silverside AI @Silverside_AI]

Last week, we created this Manscaped ad-made entirely with AI.

But it’s more complex than that.

Here’s our full workflow:

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

@xfreeze

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

@elonmusk

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

How I'm able to deliver high end innovative ideas? I Trained it with sweat and blood, because I'm not just any creative, I'm a Miami Ad Schooler. We learn to think years ahead of our time. We think big.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

Why being a trendsetting creative is a problem in agency structures: If the CCO doesn't recognize the innovative idea, the creative loses. This happened to me dozens of times. Mostly later on the idea was produced by someone else, winning awards and fame. E.g.: BMW. A thread. 🧵

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

5) 6 years later, 2019, as I found out today in 2025: My idea got produced and lasts to this day.
The BMW Excellence Club for the high class models of BMW like X6 and X7. With Access to exclusive content online. Exactly my idea in 2013. Frustrating. But this kept going in a row.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

4) My Idea in 2013 for X6, oriented at the actual briefing: Lets make a launch campaign that lasts forever: An exklusive online Plattform for X6 Drivers with exklusive content like exklusive Interviews and exklusive Access to high class Websites. Something not everyone gets.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

3) But the CCO wanted Viral Old school Videos to show to BMW. So I delivered more of those Kind, even though I wanted more Service oriented, long lasting, target group relevance instead of funny internet one hitters. Ideas for the high class audience. He failed. BMW hated it.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

2) Oh, once again. My idea got produced years later. I just found out, when doing research at https://t.co/dEHRRjIwm6. Back in 2013 I was part of the top creative Team of the Digital Agency of BMW. I worked day and night to deliver all possibilities of ideas to the CCO.

[PJ Ace @PJaccetturo]

Veo 3.1 + Nano Banana is insane 🤯

Google’s new models let us make million-dollar looking ads for brands like Wander.

Copy our entire process for making this ad below 👇🧵

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

@elonmusk https://t.co/H0yzct9P6F

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

New Song. New Music Video. Same old relevant message.
Full Clip: https://t.co/59hdOsLHWR

#Bazdmeg #BZDMG #GrokImagine #AiMarketing

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

@elonmusk I wrote add girlfriend in front of my house. Didn't work so far. Please Update.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

New Song. New Music Video. Same old relevant message.
Full Clip: https://t.co/59hdOsLHWR

#Bazdmeg #BZDMG #GrokImagine #AiMarketing

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

@jerrod_lew https://t.co/59hdOsLHWR

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

My dog Peki's journey with #AIart & #GrokImagine

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

🎃Happy #Halloween2025, dear ad agencies.
Advertising from people for people is the future.
Don't do ads. Create people relevance.
https://t.co/uVJPyiNjLN
#AIMarketing

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

🔹️Apple & social responsibility:
Boycotts over supply chain exploitation. Protests demand accountability for child labor and deadly mining in the Democratic Republic of Congo for minerals like cobalt & coltan.

Don't do ads. Create social relevance. https://t.co/aYVNJmZNmr

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

#iphone17promax.
The target group quickly realized it's more hype than substance. There are no advantages to prior models e.g. the camera, the battery is even worse.
Many long time Apple users switch to Android phones.
Stats on Ad trust in the comments below⬇️

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

🔹️Ad Avoidance: 47% of global consumers use ad blockers in 2025, up from 43% in 2023, reducing exposure to online ads, according to a Deloitte Digital Consumer Trends report.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

🔹️Only 40% of consumers trust influencers' recommendations.

🔹️In 2024, 70% of U.S. internet users viewed digital display ads, but only 30% found them relevant, per eMarketer data, indicating many see ads but don’t engage deeply.

[BZDMG! Don't do ads. Create people relevance. @B4ZDM3G]

🔹️88% of consumer buying decisions are influenced by trust in 2025, emphasizing its role in fostering loyalty and long-term brand relationships.

🔹️89% trust recommendations from people they know, making word-of-mouth the most trusted form of influence.