At 22, Gary Vaynerchuk built his Dad’s wine shop to $60 MILLION
Everything he touches turns to gold.
How?
He gives to others. Every day.
Here’s 3 simple lessons on how to give to others (that Gary used to build his empire):
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LESSON: Be yourself.
People don’t engage with businesses where the content feels like it’s run through 7 levels of branding and legal teams.
People engage with people.
So write like you talk:
• “I’m pleased to announce” → “Check out”
• “I’m honored and humbled…” → “I’m excited”
• “As I reflect on the issues” → “I’m thinking about”
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LESSON: Give give give, give give get
Focus on making people excited to be part of your vision.
You get small dollars when you always hard sell.
Instead, be a giver and people want to give back:
• Share a helpful tool
• Gives lessons to help accomplish dreams
• Share stories that help others overcome challenges
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LESSON: Give in a little way, every day.
You don't have to give a full product or service.
Even little things compound:
• An email
• A quick post
• Connect them with someone useful
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So focus on giving to people.
When you give to others, they’ll look for ways to give back.
That’s how you build an empire.
Be yourself. Help others. Give daily.
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