BPR are delighted to have had Tanya Simpson contribute a new article to our blog this week.
The Importance of Marketing Partnerships: Finding Partners During COVID.
https://t.co/VLpZab6Bg9
The impact of COVID and lockdown on radio advertising has been almost universally negative, but by contrast radio listening has been stronger than it has been for years...
New on the BPR blog: These Interesting Times
https://t.co/3985PpcVSQ
New on the BPR blog this week we talk all about Content - Why it is so crucial to your operation, and the best way of going about getting it!
https://t.co/B2C4VDcSuU
New on the BPR blog this week we discuss why this date will forever go down in radio history and the cautionary tale behind it.
Remember, Remember the 1st of November!
https://t.co/2DPjQvfmBK
New on the BPR blog this week we talk about Spotify's new advertising campaign and how it may have borrowed a thing or two from radio.
'Radio Thought of it First, But the New Kid Gets all the Credit!'
https://t.co/cdlDupBwdP
Last week on our blog we revisited the topic of Cultural Capital in radio.
Read the article here, and if you or your station need help understanding your cultural capital BPR can help, just ask us how.
'Oh, That Old Thing - Cultural Capital Revisited'
https://t.co/MR9FfkckOP
We have had another very special contribution to our blog this week from the radio industry's very own Tanya Simpson.
This week: The Secret to Naming a Promotion
https://t.co/qnAXpOgLd1